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Director of Growth Marketing

Salary

$200k - $211k

Min Experience

8 years

Location

New York, New York, United States

JobType

full-time

About the job

Info This job is sourced from a job board

About the role

About the role Flex has grown our core flexible rent consumer product/business by distributing it through our rapidly expanding network of property management company partners. This core business is growing extremely fast, and we're ready to take our next swing. Specifically, as we enter the next chapter of our growth, we are hiring a strategic and creative leader to build and lead a direct-to-consumer marketing strategy focused on growing adoption with the renter segment living outside of our property network. Reporting directly to our Out-of-Network Business Lead, you will own and scale new paid media efforts, including search, social, and SEO/SEM, while also overseeing branding and marketing collateral design. You will also help build our first B2C2B referral program to further business expansion. This is a high-impact leadership role requiring strong analytical expertise, deep performance marketing knowledge, and hands-on budget management. You will work cross-functionally with product, sales, and analytics to develop and execute full-funnel marketing strategies that drive high-quality lead generation and optimize cost per acquisition. This is a hybrid position with on-site expectations of 3 days per week in our New York Headquarters. For candidates outside of the NY/NJ area, you may be eligible for our relocation assistance program.

Skills

search
social
SEO/SEM
branding
marketing collateral design
paid media
performance marketing