Report

Vice President Demand Generation

Salary

$178k - $225k

Min Experience

15 years

Location

Atlanta, Georgia, United States

JobType

full-time

About the job

Info This job is sourced from a job board

Overview

About the role

FinQuery stands at the forefront of accounting automation, driven by a deep specialty in contract-driven accounting. Our AI-enabled platform transforms how controllers and finance teams operate, seamlessly managing and accounting for the complex financial contracts—like leases, prepaids, and accruals—that are the backbone of modern business. We are not just a software provider; we are the unified subledger that eliminates time-intensive, error-prone technical accounting workflows, ensuring financial reports are accurate and empowering our customers to focus on strategic, high-value tasks.

FinQuery is the global leader in lease accounting (as recognized on G2.com) and serve more than 8,500 customers worldwide. Our growth trajectory has been consistently validated by the Inc 5000, which has recognized us as one of the fastest-growing private companies for five consecutive years.

Solve the Problems That Matter Most:

Job Summary

The Vice President, Demand Generation and Growth Marketing is the senior leader responsible for defining and implementing FinQuery's demand generation and growth marketing strategy across all products, markets, and channels. This leader owns the vision and execution of a full-funnel, AI-enabled demand engine that drives predictable pipeline growth, customer expansion, and indirect revenue contribution at scale. Operating as a key member of the Marketing leadership team, the Vice President develops strategic plans that translate corporate growth objectives into integrated marketing programs, manages change across a complex and evolving go-to-market environment, and builds the organizational capability required to sustain growth across a multi-product platform with an expanding international presence.

Reports to: Chief Marketing Officer

The Impact You'll Make:

Define and implement FinQuery's enterprise demand generation strategy across all acquisition channels including inbound, outbound, ABM, and field events

Develop and own the demand generation operating model to drive consistent, predictable pipeline contribution at scale

Build the full-funnel revenue architecture including KPI frameworks and ROI attribution models across all products

Partner with Sales and Marketing leadership to define funnel-stage goals, conversion benchmarks, and forecasting standards

Define and implement customer marketing strategies to drive retention, upsell, and cross-sell conversion

Develop omni-channel nurture strategies to convert inbound investments into long-term audience assets

Define and implement channel marketing strategy to engage partners and drive indirect revenue contribution

Develop partner enablement standards and co-marketing frameworks to ensure measurable revenue outcomes

Lead demand generation strategy for new product launches and unified multi-product positioning

Implement the demand generation framework for international market entry and global footprint growth

Develop marketing integration strategy for acquired companies including brand consolidation and audience migration

Define the AI-enabled marketing operating model to increase execution velocity and scale

Implement the cross-functional revenue alignment model across Sales, Customer Success, and Product

Manage, develop, and retain a high-performing team of managers and individual contributors

Conduct all business in accordance with FinQuery policies and procedures

The Expertise You'll Bring:

Education and Experience

Minimum of 15 years of related experience with a Bachelor’s degree, or 13 years with a Master’s degree
Typical experience range of 16-19 years in senior marketing leadership roles
Bachelor's degree in Marketing, Business, or a related field required; Advanced degree preferred
Demonstrated progression in demand generation with significant revenue accountability in B2B SaaS

Knowledge and Abilities

Expert-level command of full-funnel demand generation strategy and enterprise-scale operating models
Advanced ability to develop revenue funnel architecture and connect marketing investment to pipeline outcomes
Proven ability to develop multi-product go-to-market strategies and international expansion frameworks
Deep proficiency in marketing automation platforms like HubSpot and complex marketing technology stacks
Expert ability to build and develop high-performing teams in high-change, high-growth environments
Strong executive-level influence to align Sales, Customer Success, and Product functions
Deep understanding of B2B SaaS demand generation dynamics and competitive positioning
Proficiency in defining and scaling AI-enabled marketing operating models
Strong command of marketing operations process design and workflow optimization for scalability
Experience operationalizing marketing integration strategies in M&A contexts
Expert understanding of finance and accounting buyer personas within a B2B SaaS environment
Strong command of channel and partner marketing enablement and accountability models

Benefits

For Your Growth & Career:

Annual employee development program stipend of $2,000 for each employee

Mentorship program (available immediately)

Sabbatical program (4 weeks after 5 years of service)

Advancement opportunities based on results, not politics

For Your Financial Well-being:

401(k) plan with employer matching

Signing stipend for a work-from-home setup

For Your Health & Wellness:

Great health benefits with multiple plan option

Flexible PTO (including 11 holidays and your birthday off)

Free gym membership at our office (Atlanta HQ)

Casual dress environment (when in office)

Catered lunches every Tuesday & Thursday (when in office)

For Your Family & Life:

Parental Leave Benefits

Fertility/Adoption Assistance

Annual tutoring stipend for your children

About Us

FinQuery is an AI-powered contract management and accounting automation company trusted by over 8,000 organizations worldwide. Serving public, private, and government entities, we specialize in automating the accounting for an organization's largest areas of spend—including leases, prepaids, and accruals.

Our intelligent platform abstracts and consolidates source documents to provide a complete system of record. This is what sets us apart: we are the only provider offering this unified view, giving our customers the insight needed to control costs, ensure compliance, and solve the problems that matter most.

FinQuery is an equal opportunity employer to all persons, free from restrictions and prejudice based upon race, color, creed, religion, sex, domestic relationship status, parental status, family status, sexual orientation, national origin, gender identity, age, and disability status. FinQuery maintains a drug-free workplace.

About the company

AI-powered accounting automation for lease and contract management.

Skills

HubSpot

Marketing automation