Website:
mpro9.com
Job details:
Field Marketing Manager – SaaS Solutions
Role SummaryM Pro9 Private Limited, Mysore seeking a proactive and results-driven Field Marketing Manager (Fluency in Hindi and English is mandatory) to lead on-ground marketing initiatives, strengthen client relationships, and drive business growth for our SaaS solutions. This role bridges marketing and business development by executing field campaigns, generating qualified leads, and promoting brand awareness. The ideal candidate will collaborate with sales, marketing, and product teams to expand market reach and support customer acquisition efforts.
What Success Looks Like
Consistently generates qualified leads that contribute to the sales pipeline.
Successfully executes field marketing campaigns that increase brand visibility and customer engagement.
Builds and maintains strong relationships with prospects, customers, and business partners.
Achieves or exceeds lead generation and business development targets.
Provides actionable market insights and campaign performance reports that support strategic decision-making.
How This Role Fits into the OrganizationThe Field Marketing Manager plays a critical role in driving revenue growth and expanding market presence. Working closely with sales, marketing, and leadership teams, this position helps connect prospective customers with our SaaS solutions while representing the company in the field. The role directly contributes to customer acquisition, brand development, and long-term business success.
Responsibilities
Plan, coordinate, and execute field marketing campaigns, events, roadshows, and client visits to promote company products and services.
Identify and engage prospective customers through networking, referrals, industry events, and outreach activities.
Generate and qualify leads, ensuring timely follow-up and handoff to the sales team.
Build and maintain strong professional relationships with clients, partners, and stakeholders to support business growth.
Conduct product presentations, demonstrations, and awareness sessions for potential customers and partners.
Collaborate with internal teams to align field marketing activities with overall business objectives and campaign goals.
Gather market intelligence, customer feedback, and competitor insights to support strategic planning.
Monitor campaign performance, track lead generation metrics, and prepare detailed reports for management.
Maintain accurate records of customer interactions, leads, and opportunities using CRM tools.
Represent the company at industry events, trade shows, seminars, and networking opportunities.
Ensure all marketing activities are executed in accordance with company policies and brand guidelines.
QualificationsEducation
Bachelor's degree in Marketing, Business Administration, Communications, Management, or a related field.
Equivalent professional experience may be considered.
Experience
0–2 years of experience in field marketing, business development, sales, or a related role.
Experience in SaaS, Technology, IT Services, or B2B environments is preferred.
Proven track record of achieving lead generation and business growth targets.
Skills
Strong field marketing and campaign execution skills.
Fluency in Hindi and English is mandatory (spoken and written).
Lead generation and business development expertise.
Excellent client relationship management and networking abilities.
Strong presentation and product demonstration skills.
Proficiency with CRM platforms and sales tracking tools.
Strong analytical, reporting, and documentation skills.
Proficiency in Microsoft Excel, Google Workspace, and related productivity tools.
Excellent verbal and written communication skills.
Strong negotiation, problem-solving, and organizational abilities.
Ability to work independently and manage multiple priorities effectively.
Preferred Certifications (Optional)
Digital Marketing Certification.
HubSpot, Salesforce, or CRM-related certifications.
Business Development or Marketing Professional Certifications.
Additional Requirements
Willingness to travel for client meetings, events, and field activities.
Valid driver's license and personal transportation (if applicable).
Ability to work flexible schedules based on campaign and event requirements.
Click on Apply to know more.