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Adobe Campaign Lead Developer

Min Experience

5 years

Location

Philadelphia or Atlanta

JobType

full-time

About the job

Info This job is sourced from a job board

About the role

Job Title: Adobe Campaign Lead Developer

Location: U.S.-based (onshore). Hybrid/remote (Preferred but not restricted to Philadelphia or Atlanta USA).
Type: Full-time, client-facing

Role Summary

Lead end-to-end strategy and execution of email and direct mail programs on Adobe Campaign (v8/Classic) for a major telecommunications client. Own campaign intake→build→QA→launch→reporting, guide an offshore/onshore pod, and partner with marketing, data, and CRM teams to deliver timely, compliant, high-impact communications. 

 

 

Responsibilities

Key Responsibilities

  • Campaign leadership: Own calendar, briefs, targeting rules, build/QA, and launches for Email & Direct Mail; ensure on-time, error-free delivery with clear stakeholder updates. 
  • Audience & personalization: Translate business asks into segments and dynamic content using Adobe Campaign data model and templates; manage suppressions/seed lists and opt-in/opt-out compliance. 
  • Direct Mail orchestration: Coordinate list pulls, QA, creative specs, vendor handoff, and match-back reporting for DM alongside digital touchpoints. 
  • Cross-functional partnership: Work with client data/analytics teams to ensure smooth execution across martech. 
  • Governance & quality: Uphold brand, legal, and privacy standards (CAN-SPAM/GDPR/CCPA); maintain documentation, playbooks, and campaign audit trails. 
  • Team guidance: Provide day-to-day direction to Adobe Campaign developers and analysts; review builds, unblock issues, and maintain SLAs.  

 

Qualifications

Required Experience & Skills

  • 5+ years of hands-on experience as a developer for Adobe Campaign v7/v8, with deep functional and technical understanding; leading email programs; multi-channel exposure (Email & Direct Mail). 
  • Excellent stakeholder communication, prioritization, and project leadership in a fast-paced, enterprise environment. 
  • Strong segmentation and campaign workflow experience; comfortable translating requirements into executable builds and QA plans. 
  • Working knowledge of SQL for audience creation and troubleshooting; comfort with HTML/CSS for email template QA. 
  • Familiarity with integrations across CRM systems (Salesforce/Microsoft Dynamics) and Adobe stack (AEP/Analytics/Target) is a plus. 

Nice to Have - Adobe Campaign certification (ACE), experience with transactional/real-time messaging, and exposure to FDA/API/SFTP integrations. 

About the company

Exlservice Holdings Inc. provides offshore business process outsourcing solutions, primarily serving the needs of global companies in the banking, financial services, and insurance areas. The Company offers collections, cash management, loan servicing, research and reconciliation finance and accounting processes, customer and technical support.

Skills

Adobe Campaign
SQL
HTML
CSS
Salesforce
Microsoft Dynamics
Adobe Analytics
Adobe Target
AEP