Website:
huksa.com
Job details:
Company Description
Huksa, a division of Infollion Research Services (NSE: INFOLLION), enterprises across 20+ sectors to deliver high-impact MTS (managed training services) covering the entire gamut of L&D - assessments, technical-functional-behavioural trainings, e-Learning content, instructional designing, LMS administration, off-sites and more.
We are building a sharp, execution-driven growth engine — and email is at the core of it.
Role Description
This is not a traditional email marketing role.
You will own outbound email campaigns end-to-end — from identifying the right audience to generating qualified meetings. Your success will be measured by pipeline created, not emails sent.
What You’ll Do
- Build and run cold email campaigns (Apollo, Instantly, Lemlist, etc.)
- Create multi-step sequences with strong copy and personalization
- Own lead sourcing & segmentation (ICP: L&D heads, HR leaders, business heads)
- Manage email infrastructure & deliverability (domains, warm-up, spam control)
- Continuously A/B test messaging, subject lines, and targeting
- Set up and manage email workflows (follow-ups, inbound nurturing, revival campaigns)
- Track performance across funnel: sent → replies → meetings
- Work closely with the founder to refine messaging and targeting
What We’re Looking For
- 3-6 years experience in outbound email / lead generation
- Hands-on experience with tools like Apollo / Instantly / Lemlist / HubSpot/ Brevo, etc.
- Strong understanding of email deliverability
- Ability to write sharp, concise, high-converting copy
- Data-driven mindset — you test, learn, and iterate fast
- Bonus: exposure to B2B services / consulting / L&D space
What Success Looks Like
- Consistently generating qualified meetings every month
- Improving reply and conversion rates over time
- Building a repeatable outbound engine
Important
- If your experience is limited to newsletters, social media, or brand campaigns — this role is not a fit.
- Please include in your application: tools used + typical campaign results (reply rate / meetings booked)
Click on Apply to know more.