Internz Learn
Website:
internzlearn.com
Job details:
Company Description Internz Learn is an educational technology platform focused on bridging the gap between academic learning and real-world skills. The company is dedicated to empowering learners with practical knowledge and experience to succeed in today’s professional landscape. Internz Learn promotes an inclusive and accessible learning environment with a diverse range of courses and resources for learners from varied backgrounds. The organization aims to build a global community of skilled, passionate professionals who drive innovation and positive change. Team members join a mission-driven environment that is deeply committed to transforming how people learn and work.
Role Description The Email Marketing Manager (EdTech) will lead the planning, execution, and optimization of email campaigns to engage learners, promote courses, and support Internz Learn’s growth objectives. This full-time, on-site role is based in the Greater Bengaluru Area and involves developing email marketing strategies, managing campaign calendars, and creating segmented, personalized campaigns for different learner groups. Daily tasks include writing and editing email copy, designing templates with the creative team, overseeing automation workflows and drip campaigns, and monitoring deliverability, open rates, and click-through rates. The Email Marketing Manager will analyze campaign performance, conduct A/B tests, and refine content and targeting based on data insights. Collaboration with product, sales, and content teams is key to ensuring that email communications align with brand messaging and support new course launches, learner retention, and community engagement.
Qualifications
- Candidates should possess strong email marketing skills, including campaign planning, segmentation, automation, and performance optimization.
- Candidates should possess proficiency with email service providers and marketing tools (e.g., Mailchimp, HubSpot, or similar platforms) and familiarity with CRM systems.
- Candidates should possess excellent copywriting and editing skills tailored for email, with the ability to craft clear, persuasive, and learner-focused messaging.
- Candidates should possess data analysis skills, including interpreting campaign metrics, running A/B tests, and using insights to improve engagement and conversions.
- Candidates should possess knowledge of digital marketing fundamentals, including basic SEO, social media integration, and landing page optimization as they relate to email campaigns.
- Candidates should possess strong project management and collaboration skills, with the ability to coordinate cross-functional stakeholders and manage multiple campaigns simultaneously.
- Candidates should possess an understanding of edtech industry trends, learner behavior, and lifecycle marketing strategies within educational platforms.
- A bachelor’s degree in marketing, communications, business, or a related field, or equivalent practical experience, is preferred.
- Experience in an edtech or education-focused organization is highly beneficial, along with a genuine interest in learner success and skill development.
- Candidates should possess strong written and verbal communication skills and
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