CeeQ
Website:
ceeq.in
Job details:
We seek a Marketing Manager for a D2C brand in Bengaluru.
Job Responsibilities
• Own and manage all sponsored ad campaigns on Amazon — Sponsored Products, Sponsored Brands, Sponsored Display, and DSP — as well as paid advertising across Blinkit, Zepto, Swiggy Instamart, and Flipkart
• Build and maintain campaign structures, keyword strategies, and bid management frameworks across all platforms
• Manage the relationship with Hiveminds, our external ad agency — daily and weekly connects, campaign change requests, performance reviews, and invoice coordination
• Align advertising spend with inventory health — monitor DOC, DRR, and stock availability to ensure active campaigns are always backed by sufficient stock; pause and enable ASINs accordingly
• Propose monthly budgets to the CMO — own the rationale and be accountable to the outcomes
• Drive ACOS discipline — every rupee spent must be justified against a clear return
• Identify high-performing ASINs and allocate spend accordingly — protect margin, do not chase rank blindly
• Lead campaign planning for sale events — Prime Day, Great Indian Festival, and Q-comm promotions — from media planning through to execution
• Maintain and update Brand Store and Brand Story on Amazon, aligned with seasonal campaigns, product launches, and promotions
• Use third-party research tools — Helium 10, Amazon Brand Analytics, Search Query Performance, Merchant Words — for keyword research, SOV analysis, and category trend monitoring
• Monitor competitor activity, pricing shifts, and platform promotions — respond with speed
• Report performance weekly — ACOS, ROAS, TACoS, CTR, CVR, DRR, DOC, and key learnings
• Lead a team of five: Catalogue Specialist, Performance Marketing Associate, Creative Designer, AI Image Specialist, AI Workflow & Video Specialist
• Set clear weekly priorities — ensure output is on time, on brief, and on standard
• Review and approve all listing content, creative assets, and ad copies before they go live
• Build accountability into how the team operates — results are measured, learnings are documented
• Interface directly with the CMO and company Directors — present strategy clearly and defend your thinking
Job Qualifications
• 4 to 6 years in performance marketing — e-commerce brand or agency background both considered
• Hands-on Amazon Ads experience is non-negotiable — you have managed AMS campaigns yourself, not just supervised
• Experience with large or bulky product categories is a strong advantage — you understand the listing and logistics challenges that come with size and weight
• Quick commerce platforms — Blinkit, Zepto, Swiggy — familiarity is a plus; willingness to learn fast is required
• You think in numbers — ACOS, ROAS, TACoS, CVR, DRR, DOC, SOH are words you use naturally
• You are a natural leader — people follow you because of how you think and communicate, not because of your title
Click on Apply to know more.
