TheraYog
Website:
therayog.com
Job details:
Job Description / Job Responsibilities:
1. Product Development & Launches
- Research market trends and identify high-potential Ayurvedic and wellness product opportunities.
- Research & Formulation Development (Ayurvedic + Food Science)
- Work with suppliers, manufacturers, and designers to develop products from concept to launch.
- Manage packaging design, compliance, and quality checks.
- Set launch timelines and coordinate cross-functional execution.
2. E-Commerce Growth Management
- Oversee and optimise product listings, pricing, catalog content, and keyword strategy across D2C platforms, marketplaces (Amazon, Flipkart, Nykaa, etc.), and other retail channels.
- Ensure inventory availability, packaging compliance, and smooth order fulfilment (coordinating with the dedicated orders team).
- Maintain brand tone and messaging across all online channels.
3. Campaign Coordination & Performance Insights
- Liaise with the marketing team to align product launches with ongoing campaigns.
- Monitor platform performance, sales data, ROI, and customer behaviour to make actionable recommendations.
- Suggest platform-specific promotions and bundling strategies to drive sales.
4. Customer Experience & Brand Positioning
- Coordinate with the support team to address feedback, reviews, and product-related queries.
- Ensure brand communication reflects Ayurvedic authenticity and wellness positioning.
5. Industry & Market Awareness
- Stay updated on e-commerce, Ayurveda, and consumer wellness trends.
- Benchmark competitor products and strategies for continuous improvement.
Desired Profile of the candidate:
Required Skills & Qualifications:
- Bachelor’s degree in any field.
- 4+ years of experience in e-commerce, product development, or brand growth (Ayurveda/wellness/FMCG preferred).
- Strong understanding of Shopify, Amazon Seller Central, Flipkart Seller Hub, and/or other e-commerce platforms.
- Knowledge of logistics and operational tools such as Nimbus Post, Shiprocket, Razorpay, DHL, Zoho Books.
- Excellent communication, vendor management, and project coordination skills.
- Ability to multitask, prioritise, and meet timelines in a fast-paced environment.
- Passion for Ayurveda, holistic wellness, and sustainable living is a strong plus.
Click on Apply to know more.