Director of Marketing, Growth & Product

Drug Hunter | Remote | Full-Time

Drug Hunter is a B2B scientific intelligence platform for biotech/pharma R&D scientists that empowers them to discover the medicines of the future. We serve most of the top global biotech & pharma companies including Dow 30 and S&P500 companies. We’re a mission-driven, product-focused company backed by top-tier investors and trusted by the world’s leading R&D organizations.

The Director of Marketing, Growth & Product is an experienced marketing leader who owns Drug Hunter's demand engine and product marketing function. This role bridges two critical jobs: driving pipeline and revenue growth through multi-channel programs, and ensuring the market understands and values what Drug Hunter offers. You will lead go-to-market strategy for product launches, own sales enablement, run ABM and lifecycle programs, and manage a small team that executes content and digital programs. This is a high-impact, highly cross-functional role that partners closely with Sales, IRR, and Product to accelerate ARR growth.

Key Responsibilities

Demand Generation & Growth

• Develop and evolve the demand generation strategy across paid media, SEO, email, and multi-channel programs

• Build and manage ABM programs and account signaling to identify priority accounts in the market

• Drive top-of-funnel volume and audit channel performance to optimize spend and lead activation

Customer Lifecycle, Retention & Expansion

• Own lifecycle marketing programs from onboarding through adoption

• Execute campaigns for retention, expansion, and enterprise awareness

• Develop and manage enterprise pilot support materials

Product Marketing & GTM

• Develop and maintain repeatable GTM launch playbooks for new features and product releases

• Partner with Head of Marketing on positioning and messaging to ensure go-to-market materials create a compelling narrative

• Equip Sales with the narratives, collateral, battlecards, ROI tools, and proof points needed to convert and expand accounts

Team Leadership

• Manage, mentor, and develop a small team
• Set content and digital priorities in alignment with growth strategy
• Serve as a senior cross-functional partner to Sales, IRR, and Product