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Product Marketing Manager

Salary

₹30 - 40 LPA

Min Experience

3 years

Location

Bengaluru, Karnataka, India

JobType

full-time

About the job

Info This job is sourced from a job board

About the role

As a Product Marketing Manager at DPDzero, you will be responsible for developing and executing go-to-market strategies for our collections and debt recovery platform. This involves understanding customer needs, positioning our products effectively, and driving product adoption. Key Responsibilities: - Conduct market research to understand customer pain points, competitive landscape, and industry trends - Develop and execute go-to-market strategies for new product launches and feature enhancements - Create compelling product messaging, sales collateral, and thought leadership content - Collaborate with the product, sales, and customer success teams to ensure seamless customer experiences - Analyze product performance metrics and user feedback to inform product roadmap - Stay up-to-date with industry developments and identify new opportunities for growth

About the company

DPDzero is a GPT enabled collections and debt recovery platform enabling lenders to scale collections ethically and efficiently. Our mission is to enable lenders to bridge the credit gap by making lending more affordable. We partner with financial institutions such as banks, fintechs, NBFCs, and MFIs to help achieve their collection goals.

Skills

product marketing
market research
go-to-market strategy
content creation
data analysis