Lytegen
Website:
lytegen.com
Job details:
Location: Work from Office, Mohali (Punjab) India
Employment Type: Full time
Shift Timing: 7:30 PM IST to 4:30 AM IST
Role Overview
We're looking for a Marketing Manager who thrives in execution, coordination, and making things actually happen. This role acts as Head of Marketing and acts as the central engine that translates strategy into high-quality, on-time delivery across teams.
Key Responsibilities
- Execution Ownership
- Own end-to-end execution of marketing campaigns across channels
- Translate strategic plans into actionable briefs, timelines, and deliverables
- Ensure zero drop-offs between ideation and go-live
- Team Coordination
- Act as the single point of contact between design, content, performance, product, and external agencies
- Align cross-functional teams to deliver against campaign goals
- Run structured sprint planning and consistent follow-ups
- Project & Timeline Management
- Build and manage detailed project plans with clear milestones
- Track progress, flag risks early, and eliminate bottlenecks
- Ensure campaigns are delivered on time and at expected quality standards without exceptions
- Lead Management & Funnel Coordination
- Own the lead flow lifecycle from vendor handoff to inside sales conversion
- Act as the bridge between Vendor Manager and Inside Sales to ensure zero lead leakage
- Ensure proper lead allocation, tracking, and hygiene within CRM systems
- Identify funnel drop-offs and proactively resolve them with relevant teams
- Create structured weekly reports on lead performance and optimization areas
- Quality Control
- Maintain brand consistency across all assets and channels
- Review deliverables before final approvals
- Ensure all outputs align with strategy and defined standards
- Data & Reporting
- Track campaign and lead performance in collaboration with performance marketing and sales teams
- Share execution-level insights and learnings with the Head of Marketing
- Maintain dashboards for campaign tracking and funnel visibility
- Process Implementation
- Work closely with the Head of Marketing to implement systems, workflows, and SOPs
- Build scalable processes for both campaign execution and lead management
- Continuously improve operational efficiency across teams
What We're Looking For & Required Qualification
- 7+ years of experience in marketing execution, campaign management, or lead lifecycle management
- Strong understanding of digital marketing, sales funnels, and CRM systems
- Experience working with inside sales teams and external vendors/agencies
- Exceptional communication skills, with the ability to manage stakeholders, drive clarity, and ensure alignment across teams
- Strong ownership mindset with the ability to handle multiple priorities without compromising on deadlines
- Highly detail-oriented with a structured approach to problem-solving and execution
- Ability to operate in fast-paced environments with consistency and reliability
What Success Looks Like
- Campaigns are executed seamlessly and delivered on schedule without delays
- Leads are managed efficiently with clear visibility and minimal leakage
- Cross-functional teams operate with alignment and clarity
- Deadlines are consistently met without follow-ups or escalations
Click on Apply to know more.