Website:
pichaihomecare.com
Job details:
Job Title: Digital Marketing Specialist
�� Location: Faridabad (On-Site)
�� Experience: 1–3 Years
�� Employment Type: Full-Time
About the Role
We are looking for a Digital Marketing Specialist to drive online growth, customer acquisition,
and brand visibility across our e-commerce channels.
Key Responsibilities
Performance Marketing
Manage and optimize Meta (Facebook & Instagram) ad campaigns.
Monitor ROAS, CPA, CTR, and campaign performance.
Execute customer acquisition and retargeting campaigns.
Shopify Management
Manage Shopify website content and product listings.
Optimize landing pages and website conversion rates.
Coordinate with design and content teams for website updates.
SEO & Organic Growth
Work on keyword research and website SEO.
Improve organic traffic and search rankings.
Monitor Google Analytics and Search Console performance.
Reporting & Analytics
Analyze campaign performance.
Generate weekly and monthly reports.
Identify growth opportunities and optimization areas.
Requirements
Minimum 1 year of experience in Digital Marketing.
Hands-on experience with Meta Ads.
Good understanding of Shopify platform.
Basic knowledge of SEO and Google Analytics.
Strong analytical and problem-solving skills.
Preferred
Experience with e-commerce brands.
Knowledge of Amazon, Flipkart, Blinkit, Zepto, or Quick Commerce is a plus.
Click on Apply to know more.