Kumar Linkers Estate Pvt. Ltd.
Website:
kumarlinkers.in
Job details:
Digital Marketing Specialist — Performance & Growth (Leadership Track)Kumar Linkers Realty | Keltech Infrastructure Ltd.
📍 New Delhi | Full-Time | In-House Role
About Us
Kumar Linkers Realty is a fast-growing real estate brokerage specializing in residential and commercial transactions. Keltech Infrastructure Ltd. is a real estate development company delivering large-scale group housing projects.
We are building a strong in-house marketing ecosystem focused on high-quality lead generation, premium brand positioning, and data-driven growth.
Role Overview
We are looking for a high-performing Digital Marketing Specialist who can take ownership of digital growth initiatives across both companies. While the designation is Specialist, the role carries leadership-level responsibility and decision-making exposure, with the opportunity to build and lead marketing systems and future team expansion.
This is not a social media posting role. The focus is performance marketing, strategy execution, analytics, and measurable business outcomes.
Key Responsibilities
• Plan and execute digital marketing strategies aligned with sales and business growth targets.
• Generate high-intent property buyer and investor leads through performance-driven campaigns.
• Manage and optimize campaigns across Google Ads, Meta Ads (Facebook & Instagram), YouTube Ads, and emerging platforms.
• Develop and optimize landing pages, conversion funnels, and remarketing systems.
• Implement strong SEO strategies including technical SEO, local SEO, and content optimization.
• Monitor analytics dashboards, improve cost-per-lead metrics, and optimize campaign ROI.
• Work closely with leadership and sales teams to improve lead quality and conversion ratios.
• Provide direction for ad creatives including copywriting, visual concepts, and video storytelling.
• Manage CRM integrations, lead tracking workflows, and attribution reporting.
• Explore automation tools, AI-driven marketing workflows, and scalable acquisition systems.
• Support future team building and vendor coordination as marketing operations expand.
Required Experience
• 5+ years of hands-on experience in performance or digital marketing roles.
• Demonstrated success in measurable lead generation campaigns.
• Strong expertise in Google Ads, Meta Ads Manager, SEO strategy, and analytics platforms.
• Deep understanding of customer acquisition funnels and conversion optimization.
• Ability to independently manage strategy, execution, and performance reporting.
Preferred Experience
• Experience in real estate or other high-ticket industries.
• Exposure to HNI/UHNI or investor-focused marketing campaigns.
• CRM automation, marketing technology tools, or AI-driven workflows.
• Understanding of branding alongside performance marketing.
What Success Looks Like
✔ Consistent pipeline of qualified leads.
✔ Improved campaign ROI and conversion performance.
✔ Strong and measurable digital brand presence.
Why Join Us
• Leadership exposure and ownership of digital growth initiatives.
• Opportunity to build marketing systems from the ground up.
• Direct collaboration with founders and long-term growth opportunities.
📩 Interested candidates may apply via LinkedIn or email profiles at: shresth@keltechgroup.com
Click on Apply to know more.