Autviz Solutions
Website:
autviz.com
Job details:
Autviz Solutions is looking for a result-driven SEO Executive with hands-on experience in both Search Engine Optimisation (SEO) and Pay-Per-Click (PPC) campaigns. The ideal candidate should have a strong analytical mindset, a deep understanding of search engine algorithms, and the ability to drive both organic and paid traffic effectively.
Key Responsibilities:SEO Responsibilities:
- Conduct in-depth keyword research and implement effective on-page SEO strategies (meta tags, headings, URL structure, content optimization).
- Perform comprehensive technical SEO audits (site speed, indexing, crawlability, mobile optimization) and implement improvements.
- Develop and execute off-page SEO strategies, including high-quality backlink building and guest posting.
- Monitor website performance and track keyword rankings using tools like Google Analytics, Google Search Console, SEMrush, etc.
- Collaborate with content and development teams to ensure SEO best practices are followed across all projects.
- Prepare detailed monthly SEO reports, analyze KPIs, and suggest actionable improvements.
PPC Responsibilities:
- Plan, create, and manage PPC campaigns on platforms like Google Ads (Search, Display, Remarketing).
- Perform keyword research for paid campaigns and optimize bidding strategies to maximize ROI.
- Write compelling ad copies and perform A/B testing to improve CTR and conversions.
- Monitor campaign performance, analyze metrics (CPC, CPA, ROAS), and continuously optimize campaigns.
- Set up and manage conversion tracking using Google Tag Manager and Google Ads conversion tracking.
- Work closely with the marketing team to align PPC campaigns with overall business goals.
Requirements:- 2–3 years of proven experience in SEO and PPC.
- Strong expertise in backlink building and guest posting strategies.
- Hands-on experience with tools like Google Analytics, Google Search Console, SEMrush, Google Ads, and Google Tag Manager.
- Good understanding of campaign optimization, bid strategies, and performance marketing.
- Excellent analytical, problem-solving, and communication skills.
- Ability to handle multiple projects and meet deadlines.
What We’re Looking For:- A data-driven mindset with a focus on ROI and performance.
- Someone who can balance both organic growth and paid acquisition strategies.
- A proactive learner who stays updated with the latest SEO & PPC trends.
Click on Apply to know more.