Website:
aancall.com
Job details:
This is a remote position.
In this role, you will be the driving force behind our online growth funnel. You will bridge the gap between creative brand strategy and analytical performance marketing. With 2–5 years of experience under your belt, you will independently build out our frameworks for paid ads, search engine visibility, content authority, and off-page outreach. You will have high autonomy to manage budgets, test growth channels, and scale our brand across the digital space.
Key Responsibilities
1. Marketing & Branding Strategy
- Omni-channel Strategy: Develop, deploy, and continuously optimize holistic marketing strategies spanning Email automation, Organic Social Media, Google AdWords, and inbound growth loops.
- Brand Positioning: Formulate and execute our digital branding strategy, ensuring consistent visual identity, core messaging, and market positioning across all external digital touchpoints.
2. Paid Media & PPC Management
- PPC Ownership: Take full ownership of setting up, monitoring, and scaling paid acquisition channels (Google Ads/AdWords, Meta Ads, and industry-specific directories).
- Performance Optimization: Track ROAS, manage allocated monthly budgets efficiently, and lead aggressive A/B testing frameworks for ad creatives, copy, and landing pages.
3. Content Strategy & Platform Listings
- High-Value Content: Outline and draft authoritative content, specifically focusing on conversion-focused listicles, comparative articles, and value-driven blog content.
- Directory Footprint: Build, optimize, and maintain company profiles across major software portals, B2B review sites, and niche industry listing platforms to maximize referral traffic.
4. Off-Page SEO & Outreach Link Building
- Guest Post Outreach: Architect and run cold outreach email campaigns to build relationships with editor networks and secure high-quality guest blogging placements.
- Backlink Exchanges: Strategize and coordinate clean, mutually beneficial backlink exchange programs to increase our domain authority systematically and organic search rankings.
Requirements
Requirements & Qualifications
- Education: Masters’s degree in Marketing, Business, Communications, or equivalent practical experience.
- Experience: 2 to 5 years of professional digital marketing experience with a proven track record of managing multi-channel campaigns.
- PPC & Analytics Mastery: Deep working knowledge of Google Ads (AdWords), Meta Ads Manager, and Google Analytics 4 (GA4). You know how to pull actionable insights from complex data.
- SEO & Link Building Savvy: Proven experience running successful off-page SEO campaigns, cold outreach for guest posting, and managing directory listings.
- Tools Proficiency: Working knowledge of SEO tools (Ahrefs, SEMrush) and design basics (Wordpress, Canva/Figma) is a plus.
- Language & Copywriting: Flawless written and spoken English. You must be an excellent copywriter capable of writing compelling listicles, marketing copy, and professional B2B outreach pitches.
- Remote Competency: Exceptionally self-motivated, organized, and comfortable using digital collaboration stacks (Slack, Notion, Asana) to manage targets autonomously.
Benefits
What we offer:
- Remote work flexibility
- Competitive salary
- Career development opportunities in a fast-growing industry
If you’re ambitious and ready to grow with us, we’d love to hear from you!
Click on Apply to know more.