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Company Description
Eco Fira is an e-commerce company committed to sustainability, offering bamboo-based products that are eco-friendly and practical for daily life. From bamboo tissues and diapers to household essentials, our products are designed to reduce environmental impact without sacrificing quality. With bamboo as a renewable, biodegradable resource, we aim to promote eco-conscious living and contribute to a healthier planet. Guided by our tagline, "Bamboo For Tomorrow," we are dedicated to empowering individuals to make sustainable choices for a brighter future. Join us in building a greener world, one product at a time.
Role Description
We are looking for a results-driven and creative Digital Marketing Specialist with strong experience in managing and growing online marketplaces.
Key Responsibilities
- Manage and optimize marketplace platforms such as Amazon, Flipkart, Myntra, Meesho, Shopify, etc.
- Plan and execute digital marketing campaigns to improve traffic, conversions, and sales.
- Handle product listings, SEO optimization, pricing strategies, and promotional campaigns.
- Analyze marketplace performance metrics and generate actionable insights.
- Coordinate with design/content teams for creatives, banners, and product content.
- Run paid advertising campaigns on marketplaces and social media platforms.
- Monitor competitor activities and market trends.
Requirements
- 2+ years of experience in digital marketing and marketplace management.
- Strong understanding of e-commerce platforms and online sales strategies.
- Knowledge of SEO, PPC, Meta Ads, Google Ads, and analytics tools.
- Experience with product catalog management and campaign optimization.
- Excellent communication and analytical skills.
- Ability to work independently and meet growth targets.
Preferred Skills
- Experience with Amazon Seller Central, Flipkart Seller Hub, or similar platforms.
- Familiarity with performance marketing and conversion optimization.
- Basic knowledge of Canva, Photoshop, or creative tools is a plus.
Location
- Gangondanahalli - Bangalore - 562162
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