Outsourcing Technologies
Website:
outsourcingtechnologies.com
Job details:
Company Description
Outsourcing Technologies is a full-service digital marketing company with over 24 years of experience, delivering exceptional online marketing, web development, and design solutions to businesses worldwide. We specialize in services such as SEO, PPC management, SEM, ORM and SMM, among others. Serving over 700 satisfied clients across countries like Australia, Canada, India, the US, and the UK, we proudly collaborate with a diverse range of innovative startups and established enterprises. Our mission is to provide results-driven, end-to-end solutions that maximize ROI and help businesses achieve their digital marketing goals.
About the Role
We are looking for a results-driven PPC Manager to own and scale paid media campaigns across Google Ads, Meta Ads, and LinkedIn Ads. You will be the go-to expert for everything paid - from strategy and setup to execution, optimization, reporting and driving measurable ROI for a diverse portfolio of clients.
This is a hands-on role ideal for someone who thrives in a high-performance agency environment, loves data, and is passionate about turning ad spend into business outcomes.
Key Responsibilities
Campaign Management
• Plan, build, and manage paid campaigns across Google (Search, Display, Shopping, YouTube, Performance Max), Meta (Facebook & Instagram), and LinkedIn Ads
• Develop full-funnel paid media strategies aligned with client goals - awareness, lead gen, or e-commerce
• Handle end-to-end campaign setup: audience targeting, ad copy, creatives briefing, bidding strategies, and landing page recommendations
Optimization & Performance
• Continuously monitor and optimize campaigns for CTR, CPC, CPL, ROAS, and other KPIs
• Conduct A/B testing on ad copy, creatives, audiences, and landing pages
• Manage budgets efficiently across multiple client accounts, ensuring maximum ROI
• Perform keyword research, negative keyword management, and audience segmentation
Analytics & Reporting
• Set up and maintain conversion tracking via Google Tag Manager, Meta Pixel, and LinkedIn Insight Tag
• Prepare insightful weekly/monthly performance reports with clear, actionable commentary for clients
• Use Google Analytics 4 (GA4) and platform dashboards to derive data-driven insights
Client & Team Collaboration
• Collaborate with the creative and content teams to develop high-converting ad assets
• Participate in client calls and present campaign performance and strategy recommendations
• Stay updated on platform algorithm changes, new ad formats, and industry best practices
Requirements
Must-Have
• 3-5 years of hands-on experience managing paid media campaigns in an agency
• Proven expertise in Google Ads (Search, Display, Shopping, PMax) and Meta Ads Manager
• Solid working knowledge of LinkedIn Campaign Manager
• Google Ads Certification (active preferred)
• Strong understanding of conversion tracking, pixels, and attribution models
• Proficiency with Google Analytics 4 (GA4) and Google Tag Manager
• Excellent analytical skills with a data-first mindset
• Strong written and verbal communication skills in English
Good to Have
• Experience with tools like SEMrush, SpyFu, or SimilarWeb for competitive research
• Familiarity with CRM integrations (HubSpot, Salesforce, HighLevel) and lead tracking
• Exposure to e-commerce campaigns (Shopify, WooCommerce)
• Meta Blueprint Certification
• Basic understanding of SEO and how paid and organic work together
What We Offer
• Competitive salary based on experience and skills
• A dynamic, collaborative work culture at a growing agency
• Opportunity to work across diverse industries and client verticals
• Regular training, upskilling, and access to industry tools
• Clear growth path into a senior or leadership role
• 5-day work week with a performance-driven environment
How to Apply
If you're passionate about paid media and ready to make an impact, we'd love to hear from you. Send your resume along with a brief note on your best-performing campaign to info@outsourcingtechnologies.com.
Alternatively, apply directly through this LinkedIn post. Shortlisted candidates will be contacted for a quick initial call.
Only candidates based in or willing to relocate to the Chandigarh/Panchkula region will be considered.
Click on Apply to know more.