Trikon Telesoft Solutions Pvt Ltd
Website:
trikontelesoft.com
Job details:
Digital Marketing Manager
Experience: 9+ Years
Role Overview
We are seeking an experienced Digital Marketing Manager to drive and oversee the company’s digital marketing strategy, performance marketing initiatives, and team operations. The ideal candidate will have 9+ years of experience in digital marketing, with strong expertise in SEO, SEM, data analytics, and lead generation strategies.
This role requires a strategic thinker who can lead a team of digital marketing specialists, manage international client communication, analyse campaign performance, and continuously optimise marketing initiatives to achieve business growth.
The candidate must demonstrate strong leadership skills, analytical capability, and the ability to manage high-performing campaigns for global clients.
Key Responsibilities
Digital Marketing Strategy & Execution
· Develop, implement, and optimise comprehensive digital marketing strategies to increase brand visibility, website traffic, and lead generation.
· Plan and manage campaigns across SEO, SEM, PPC, and other digital channels.
· Align marketing strategies with overall business objectives and brand guidelines.
· Identify new digital opportunities to expand reach and improve marketing performance.
Team Leadership & Management
· Lead, mentor, and manage a team of 15 –20 digital marketing professionals.
· Allocate tasks, monitor performance, and ensure timely delivery of marketing initiatives.
· Conduct regular performance reviews, provide training, and drive team productivity.
· Foster a collaborative environment focused on innovation, accountability, and continuous improvement.
International Client Communication
· Act as a primary point of contact for international clients regarding digital marketing strategies and campaign performance.
· Conduct client meetings, presentations, and strategy discussions with overseas stakeholders.
· Translate complex marketing insights into clear, actionable updates for clients.
· Ensure strong relationship management and maintain high client satisfaction.
Data Analysis & Performance Optimisation
· Perform in-depth analysis of campaign performance data across digital channels.
· Identify trends, opportunities, and optimisation strategies to improve ROI.
· Monitor key metrics such as:
o Click-through rate (CTR)
o Conversion rate
o Cost per acquisition (CPA)
o Return on ad spend (ROAS)
· Provide actionable recommendations based on analytical insights.
Search Engine Optimisation (SEO)
· Implement advanced SEO strategies including keyword research, on-page optimisation, content strategy, and link-building.
· Continuously monitor and improve organic search performance and rankings.
· Stay updated with search engine algorithm changes and SEO best practices.
Reporting & Stakeholder Communication
· Prepare and present performance reports, insights, and recommendations to management and clients.
· Communicate marketing performance in a clear, concise, and data-driven manner.
· Support decision-making through structured reporting and analytics.
Skills & Qualifications
· 9+ years of experience in digital marketing with a strong focus on SEO, SEM, and lead generation.
· Proven experience leading and managing a team of 15–20 members.
· Strong client communication skills with experience handling international clients.
· Hands-on experience managing and optimising Google Ads, PPC campaigns, and performance marketing initiatives.
· Strong expertise in data analysis and marketing analytics tools.
· Excellent presentation, leadership, and strategic planning skills.
· Ability to interpret complex datasets and convert insights into actionable marketing strategies.
· Strong problem-solving skills and ability to work in a fast-paced, performance-driven environment.
Preferred Attributes
· Passion for digital marketing innovation and industry trends.
· Experience working with global clients and cross-cultural teams.
· Strong focus on ROI-driven marketing and performance optimisation.
- · Ability to identify and implement new growth opportunities across digital platforms.
Click on Apply to know more.