Website:
netrolynx.ai
Job details:
About The Company
Zobone International Outsourcing Pvt. Ltd. is a dynamic and innovative group of companies based in the United Kingdom, specializing in property and finance sectors. Our organization is committed to delivering exceptional services and solutions to our clients, leveraging cutting-edge technology and strategic growth initiatives. With a focus on excellence and continuous improvement, we aim to expand our digital footprint and establish a strong presence across various online platforms. Our team culture emphasizes collaboration, integrity, and professional development, fostering an environment where talent can thrive and contribute to our shared success.
About The Role
We are seeking a high-caliber Digital Marketing Manager with 5-6 years of experience to join our team. In this pivotal role, you will be responsible for developing and executing a comprehensive growth roadmap leading up to 2026. Your primary focus will be on transforming and enhancing our digital presence across multiple brands within the property and finance sectors. You will build a scalable growth engine that not only increases brand visibility but also generates high-quality inquiries, supporting our strategic objectives. This role requires a strategic thinker with a strong technical background, capable of managing various digital channels, and driving measurable results through innovative marketing initiatives.
Qualifications
The ideal candidate will possess a minimum of 5-6 years of experience in digital marketing and outbound growth roles, demonstrating a proven track record of successful campaign management and strategic planning. Proficiency in SEO tools, Canva Pro, Apollo.io, LinkedIn Sales Navigator, and AI-assisted content creation platforms is essential. A solid understanding of the UK property market, estate agency, and finance sectors is highly desirable. Candidates should have a system-led approach to growth, with the ability to build and manage clear workflows, ensuring consistency and efficiency in all marketing activities. Excellent communication, analytical skills, and a data-driven mindset are critical for success in this role.
Responsibilities
As a Digital Marketing Manager, your responsibilities will include:
- Digital Strategy & SEO Management: Conduct on-page SEO optimization, including keyword research and content drafting. Create service-led and location-specific pages to target buyer, seller, landlord, and investor intent. Publish regular SEO-optimized blogs and guides, utilizing AI tools for accuracy. Optimize Google Business Profiles to enhance local search visibility.
- Social Media & Content Creation: Plan and publish platform-specific content across all group brands. Develop short-form, insight-led videos such as Reels and TikToks, along with local storytelling initiatives. Maintain visual consistency and brand recognition using Canva Pro creative systems.
- Email Marketing & Lead Nurturing: Design and execute segmented email journeys tailored to specific audience segments. Create AI-assisted email content, including compelling subject lines and market updates. Set up automated follow-ups to maximize inquiry conversions.
- Outbound Outreach & Business Development: Identify high-quality prospect lists using tools like Apollo.io and LinkedIn Sales Navigator. Execute multi-channel outbound campaigns, including cold emailing, cold calling, and compliant SMS outreach. Qualify leads and coordinate meetings for senior sales stakeholders.
- Performance Tracking & Reporting: Monitor key performance indicators such as website traffic, engagement rates, and lead volume. Provide monthly growth reports and insights to the leadership team to inform strategic decision-making.
Benefits
We offer a comprehensive benefits package designed to support our employees' well-being and professional growth. This includes paid sick leave and time off to ensure work-life balance, as well as a Provident Fund to assist with long-term financial planning. Our organization values talent development and provides opportunities for continuous learning and career advancement within a collaborative environment. The role offers a competitive salary range of 60,000.00 to 80,000.00 per month, reflecting the expertise and experience required for this position.
Equal Opportunity
Zobone International Outsourcing Pvt. Ltd. is an equal opportunity employer. We are committed to creating an inclusive environment where all employees and applicants are treated with respect and fairness, regardless of race, gender, age, religion, disability, or any other characteristic protected by law. We believe diversity enhances our creativity and innovation, and we actively promote a culture of equity and respect within our organization.
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