Equinox's Drones
Website:
equinoxsdrones.com
Job details:
Company Description Equinox’s Drones is transforming how infrastructure and development projects are planned, monitored, and executed through advanced drone technology and geospatial solutions. The company provides high-precision mapping, surveying, and inspection services across railways, highways, powerlines, renewable energy projects, and urban smart city initiatives. Its offerings include corridor and terrain surveys, GIS-based models, DPR and volumetric analysis to support accurate planning and decision-making. By combining drone data with geospatial analytics, Equinox’s Drones helps clients shorten project timelines, improve operational efficiency, and enable sustainable infrastructure development. The organization serves a wide range of industries that rely on real-time insights for complex, large-scale projects.
Role Description The Digital Marketing Manager is a full-time, on-site role based in Bengaluru. This role is responsible for planning, executing, and optimizing digital marketing campaigns to increase brand awareness, drive qualified leads, and support business growth across key sectors such as infrastructure, energy, and smart cities. Day-to-day work includes managing social media channels, developing content and campaigns, overseeing performance marketing initiatives, and coordinating email and online outreach efforts. The Digital Marketing Manager will analyze web and campaign analytics, prepare performance reports, and recommend data-driven improvements. Collaboration with sales, operations, and leadership teams is required to align digital strategy with business objectives and ensure consistent brand messaging.
Qualifications
- Strong Digital Marketing and Marketing skills, with experience developing and executing integrated online campaigns.
- Proficiency in Social Media Marketing for brand building, audience engagement, and community management across major platforms.
- Experience in Lead Generation using digital channels, including performance marketing, landing pages, and marketing automation tools.
- Ability to use Web Analytics tools (e.g., Google Analytics or similar) to track KPIs, interpret data, and optimize campaigns.
- Excellent written and verbal communication skills, with the ability to present insights and recommendations clearly.
- Hands-on experience with SEO/SEM, email marketing, and content marketing is highly beneficial.
- Prior experience in B2B or technology-driven industries; exposure to infrastructure, GIS, or drone technology is an advantage.
- Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
- Basic Video editing and Post designing capability .
- Ability to work collaboratively on-site in Bengaluru, manage multiple projects, and meet deadlines in a fast-paced environment.
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