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Company Description CLOTH MANUFACTURERE is a textile company headquartered in Bhiwandi, Maharashtra, India, operating from 747, Heena Manzil, Roushan Baugh. The organization focuses on cloth manufacturing and related services for a range of customers, including wholesalers and retailers. As part of a key textile hub, the company offers opportunities to work closely with production, supply chain, and sales teams. Team members can contribute to the growth of a business that supports regional and national apparel markets. The company values reliability, quality, and collaboration across its operations.
Role Description The Digital Marketing Manager is a full-time, on-site role based in Mumbai. This role is responsible for planning, executing, and optimizing digital marketing campaigns across social media, search, and other online channels to promote CLOTH MANUFACTURERE’s products and brand. Daily tasks include managing social media accounts, creating and scheduling content, monitoring campaign performance, and coordinating with sales and production teams to align marketing initiatives with business goals. The Digital Marketing Manager will analyze web and campaign data, prepare performance reports, and refine strategies to increase brand awareness, website traffic, and qualified leads. The role also involves staying current with digital marketing trends, managing external vendors or agencies when needed, and ensuring consistent brand messaging across all digital touchpoints.
Qualifications
- Proficiency in Digital Marketing and Marketing, with experience planning and executing integrated online campaigns.
- Strong skills in Social Media Marketing, including content planning, community management, and platform-specific optimization.
- Experience with Lead Generation through digital channels, such as paid ads, email marketing, and landing page optimization.
- Ability to use Web Analytics tools to track performance, interpret data, and drive data-informed decisions.
- Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
- Strong written and verbal communication skills, with attention to detail and brand consistency.
- Experience in the textile, apparel, or manufacturing sector is an advantage.
- Ability to work on-site in Mumbai, collaborate across teams, manage multiple projects, and meet deadlines.
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