AVCONEXPO
Website:
avconexpo.com
Job details:
Role Overview
We are looking for a performance-driven Digital Marketing Manager who can own campaigns end-to-end, drive measurable growth, and optimize ROI across channels.
This role is focused on numbers, lead quality, and business outcomes—not just campaign execution.
Key Responsibilities
- Plan, execute, and optimize campaigns across LinkedIn, Meta, and Google Ads (LinkedIn mandatory)
- Manage ₹10L+ ad budgets and own metrics like CPL, CAC, ROAS, conversion rates
- Execute and scale international campaigns (US, Europe, GCC, etc.)
- Build and optimize end-to-end marketing funnels
- Improve landing page performance and conversion rates (CRO)
- Conduct A/B testing across ads, audiences, and landing pages
- Implement and optimize retargeting strategies
- Drive SEO initiatives (keyword research, on-page, technical, content alignment)
- Track and analyze performance using Google Analytics, ad platforms, and CRM tools
- Continuously optimize campaigns based on data and insights
Required Skills & Experience
Must-Have:
- 5+ years of hands-on experience in performance marketing
- Proven experience managing ₹10L+ ad budgets
- Strong expertise in:
LinkedIn Ads (mandatory)
Meta Ads
Google Ads
- Experience handling international campaigns
- Strong understanding of conversion tracking, attribution, and funnel optimization
- Data-driven mindset with strong analytical skills
Good to Have:
- Experience in B2B / consultancy / service-based businesses
- Familiarity with CRM / marketing automation tools (HubSpot, Zoho, etc.)
- Basic understanding of ad creatives and copywriting
Not a Fit If
- You primarily work on boosting posts or basic campaigns
- You cannot explain campaign performance with data
- You have not handled significant ad budgets
- You depend entirely on agencies for execution
What We Offer
- Ownership of campaigns and budgets
- Fast-paced, performance-driven environment
- Freedom to experiment and scale
- Opportunity to work on global campaigns
How to Apply:
If you’re passionate about driving impactful marketing campaigns and want to grow with us, we’d love to hear from you! Apply directly via LinkedIn and also share your CV and portfolio at hr@avconexpo.com
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What to include in your application:
- Updated resume
- Campaign case studies showcasing your work
- Key performance metrics (CPL, CAC, ROAS, budgets handled)
Click on Apply to know more.