Sapthora
Website:
sapthora.com
Job details:
Job Title: Digital Marketing Lead
Job Location: Remote
Employment Type: Full-Time
Compensation: 4-4.5 LPA
Sapthora is looking for a creative, strategic, and performance-driven Digital Marketing Lead to join our growing EdTech team. If you are passionate about branding, lead generation, social media growth, and digital campaigns, we would love to hear from you!
Job Responsibilities-
- Develop and execute digital marketing strategies to drive brand awareness and lead generation
- Manage and optimize social media platforms including LinkedIn, Instagram, Facebook, and YouTube
- Plan and run paid marketing campaigns (Meta Ads, Google Ads, etc.)
- Generate quality leads for courses and programs
- Create engaging marketing content, campaigns, and promotional strategies
- Monitor website and social media analytics to improve performance
- Coordinate with design, sales, and content teams for campaign execution
- Build and improve online presence and community engagement
- Track marketing KPIs and prepare performance reports
- Work on branding initiatives and growth strategies
Requirements-
- Bachelor’s degree in Marketing, Business, Communications, or related field
- 2–4 years of experience in Digital Marketing
- Experience in EdTech industry preferred
- Strong understanding of SEO, SEM, social media marketing, and paid campaigns
- Hands-on experience with Meta Ads and Google Ads
- Excellent communication and leadership skills
- Ability to work independently in a remote environment
- Creative mindset with analytical thinking
Interested candidates may share their CV at hr@sapthora.com
Click on Apply to know more.