ITM University, Raipur
Website:
tr.ee
Job details:
Job Summary
Pay: ₹45,000.00 - ₹60,000.00 per month
Job Position: Digital Marketing Lead
Location: Kozhikode, Kerala, India (On-site)
Job Summary:
We are seeking a passionate Digital Marketing Lead who is eager to contribute
actively to environmental and social impact. The role involves enhancing digital
presence, generating leads, and supporting sales through campaigns and partnerships.
Responsibilities:
1. Website:
- Manage and optimize company website.
- Implement SEO strategies (keyword research, on-page & technical SEO)
- Handle website queries and lead management
- Ensure compliance with privacy regulations (cookies)
- Track and analyze website performance
2. Lead Generation:
- Execute Google Ads campaigns (SEM)
- Run LinkedIn paid campaigns
- Implement cold emailing strategies using CRM tools
- Manage email marketing campaigns
- Explore affiliate marketing opportunities
3. Social Media:
- Create and schedule posts
- Analyze performance and optimize strategies
- Run social media ads and retargeting campaigns
- Lead awareness and lead generation campaigns
4. Coordination with Sales Team:
- Collaborate with sales team for alignment
- Support creation of promotional materials
- Communicate regularly for feedback
- Adjust strategies based on insights
5. Additional Technical Aspects:
- Use analytics tools for performance tracking
- Implement A/B testing
- Apply CRO techniques
- Work with CRM and marketing automation tools
Qualifications:
- Bachelors degree in Marketing/Business or related field
- 4 to 6-year experience in digital marketing (B2B preferred)
- Knowledge of sustainability practices
- Proficiency in Google Analytics, SEO tools, CRM, Ad suites
How to Apply:
Send resume and portfolio to: Career@greenworms.org
Work Location: In person
Click on Apply to know more.