Course Connect
Website:
courseconnect.in
Job details:
Digital Marketing Intern (Trainee)Duration: 3 months
Employment Type: Internship
Compensation: Salary based on candidate evaluation during the interview process
Location: Onsite(Sanjay Nagar, Bangalore)
CourseConnect Pvt Ltd is a leading Edtech company empowering students and working professionals to advance their careers through prestigious postgraduate programs from top universities. As a BranchSales Manager, you will lead a dynamic team responsible for lead generation, inside sales, and recruitment of telecallers.
Why CourseConnect?- Be part of a fast-growing Edtech brand focused on transforming careers through accessible education.
- Clear growth path with bi-yearly salary enhancements and promotions based on performance and leadership skills.
- Attractive incentive structure for team leaders who drive high closures and consistent lead generation.
- Opportunity to shape, mentor, and grow a high-performing sales team.
Job SummaryWe are seeking a motivated and creative Digital Marketing Intern to join our growing team at Course Connect. This internship offers hands-on experience in digital marketing strategies, content creation, and campaign management in the education technology sector. The ideal candidate will be passionate about digital marketing trends, eager to learn, and ready to contribute to our mission of connecting learners with exceptional educational opportunities.
Key Responsibilities
Content Creation & Management- Assist in creating engaging content for social media platforms (Instagram, Facebook, LinkedIn, Twitter)
- Develop blog posts, newsletters, and marketing materials aligned with Course Connect's brand voice
- Maintain content calendars and ensure consistent posting schedules
Digital Campaign Support- Assist in planning and executing digital marketing campaigns
- Support email marketing initiatives, including newsletter creation and distribution
- Help with Google Ads and Facebook Ads campaign setup and monitoring
- Conduct competitor analysis and market research
Analytics & Reporting- Monitor website traffic using Google Analytics and other tracking tools
- Compile weekly and monthly performance reports
- Analyse campaign performance and suggest optimisation strategies
- Track key performance indicators (KPIs) and conversion metrics
SEO Strategy & Implementation
- Conduct comprehensive keyword research and competitive analysis to identify growth opportunities
- Develop and execute on-page optimisation strategies, including meta tags, headers, content optimisation, and internal linking
- Implement technical SEO improvements, including site speed optimisation, mobile responsiveness, and crawlability enhancements
- Create and maintain SEO content calendars aligned with business objectives
Content & Analytics
- Collaborate with content teams to optimise existing content and guide new content creation for SEO performance
- Monitor and analyse website performance using tools like Google Analytics, Search Console, SEMrush, or Ahrefs
- Generate regular SEO reports showing traffic growth, keyword rankings, and conversion metrics
- Identify and resolve technical SEO issues that impact search visibility
Research & Optimisation
- Stay current with search engine algorithm updates and industry best practices
- Perform competitor analysis to identify gaps and opportunities in our SEO strategy
- Optimise local SEO elements, including Google My Business profiles and local citations
- Support link-building initiatives and outreach campaigns
Click on Apply to know more.