SKETS Studio
Website:
sketsstudio.com
Job details:
About the Role
SKETS Studio is looking for a detail-oriented Digital Marketing Executive with strong hands-on experience in WordPress website management, along with SEO and digital marketing execution skills.
The candidate must be comfortable working directly on WordPress to update website content, create pages, manage blogs, publish landing pages, and handle basic website changes independently. This is a hands-on, execution-focused role suitable for someone with 2–4 years of experience.
Key Responsibilities
- WordPress Website Management — Mandatory
- Manage and update website content on WordPress
- Create, edit, and publish website pages, blogs, landing pages, and campaign pages
- Work hands-on with WordPress CMS on a regular basis
- Handle basic formatting, layout changes, and content updates
- Manage WordPress plugins, themes, and routine updates
- Coordinate with design and content teams for website changes
- Ensure website pages are mobile-responsive, properly formatted, and performance-friendly
- Handle basic HTML/CSS edits when required
- Support website speed, performance, and user experience improvements
SEO Execution
- Perform keyword research and support SEO strategy implementation
- Optimize website pages, blogs, landing pages, meta titles, meta descriptions, and URLs
- Conduct on-page and technical SEO audits
- Identify and resolve SEO issues related to indexing, speed, structure, and performance
- Monitor website performance using Google Analytics, Google Search Console, SEMrush, Ahrefs, or similar tools
- Track keyword rankings, organic traffic, leads, and conversions
- Support backlink building and outreach activities
Digital Marketing Support
- Assist in planning and executing digital marketing campaigns
- Support email marketing campaigns, including formatting, testing, and performance tracking
- Support social media posting and basic analytics
- Coordinate with internal teams for campaign creatives, content, and landing pages
- Track campaign performance and prepare regular reports
- Support lead generation and brand visibility initiatives
Required Skills & Qualifications
- 2–4 years of experience in WordPress, SEO, and digital marketing
- Hands-on experience with WordPress CMS is mandatory
- Must be able to independently create, edit, and update WordPress pages, blogs, and landing pages
- Strong understanding of on-page, off-page, and technical SEO
- Familiarity with Google Analytics, Google Search Console, SEMrush, Ahrefs, or similar tools
- Basic knowledge of HTML/CSS
- Understanding of email marketing and social media campaign execution
- Good analytical, reporting, and problem-solving skills
- Ability to coordinate with content, design, and business development teams
- Good written communication skills and attention to detail
KPIs / Success Metrics
- Timely execution of WordPress website updates, blogs, landing pages, and campaign pages
- Improvement in website performance, responsiveness, and SEO health
- Growth in organic traffic and keyword rankings
- Campaign performance metrics such as CTR, leads, and conversions
- Accurate tracking and reporting of digital marketing activities
Location: New Delhi, Delhi
Experience: 2–4 years
Employment Type: Full-time
Work Mode: On-site
Click on Apply to know more.