Medgini
Website:
medgini.com
Job details:
Job Description :
Name of the Department: IT
Position: Digital Markrting Executive
Job Location: Hyderabad, Telangana
Key Responsibilities:
· Collaborate with the Sales team to create comprehensive digital marketing strategies aligned with business goals.
· Develop and maintain a detailed monthly marketing calendar for campaigns, content, and events.
· Create and curate engaging, high-quality content for websites, blogs, social media platforms, email marketing, newsletters, and LinkedIn posts.
· Manage and grow the company's presence on platforms like Facebook, Instagram, LinkedIn, and others by planning and executing social media content calendars and campaigns.
· Optimize website content and structure to improve search engine rankings and drive organic traffic through keyword research and analysis.
· Plan and execute email marketing campaigns, including creating compelling email content and analysing campaign performance.
· Organize and conduct monthly webinars to engage the audience and showcase expertise, coordinating with internal teams for seamless execution.
· Handle and assign new leads generated from campaigns to the Sales team, ensuring proper follow-up and tracking lead conversions.
· Analyse digital marketing campaign performance using data-driven insights, providing actionable recommendations and creating monthly performance reports.
· Stay updated with emerging industry trends, tools, and technologies to implement innovative marketing strategies.
· Write compelling content for marketing materials, including blog posts, email campaigns, and social media updates.
· Collaborate with graphic designers and web developers to ensure cohesive and visually appealing marketing campaigns.
· Manage newsletters to keep customers and prospects informed and engaged.
· Drive LinkedIn engagement with professional posts and interaction strategies.
· Ensure successful execution of all digital marketing activities while meeting key performance metrics and deadlines.
Qualifications:
· Currently enrolled in a bachelor’s or master’s degree program in Marketing, Business, or a related field.
· Strong written and verbal communication skills.
· Basic understanding of digital marketing concepts and platforms.
· Familiarity with social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn) and content management systems (e.g., WordPress).
· Self-motivated, proactive, and eager to learn.
Skills:
· Social media management
· Content creation
· SEO
· Google Analytics or similar analytics tools
· Team player with excellent collaboration skills
Click on Apply to know more.