Website:
futred.com
Job details:
About the Role
We are looking for a creative and performance-driven Digital Marketing Executive to support our marketing initiatives and generate high-quality leads. The ideal candidate should have a basic understanding of digital marketing channels, SEO, content marketing, and paid campaigns. Experience in the EdTech industry will be an added advantage.
Key Responsibilities
- Plan and execute digital marketing campaigns across multiple channels.
- Manage social media platforms and create engaging content.
- Assist in running Meta Ads and Google Ads campaigns.
- Support SEO activities, including keyword research and on-page optimization.
- Monitor website traffic and campaign performance using Google Analytics and other reporting tools.
- Coordinate with the design and content teams for marketing creatives.
- Conduct competitor analysis and identify growth opportunities.
- Generate qualified leads through digital marketing activities.
- Prepare weekly and monthly marketing performance reports.
Required Skills
- Basic knowledge of SEO, SEM, Google Ads, and Meta Ads.
- Understanding of Google Analytics and digital marketing metrics.
- Knowledge of social media marketing and content planning.
- Strong communication and analytical skills.
- Good knowledge of Microsoft Excel and Google Sheets.
Preferred Qualifications
- Bachelor's degree in Marketing, Business, or a related field.
- 6months –3 years of experience in Digital Marketing.
- Experience in EdTech, Higher Education, or Study Abroad marketing is preferred.
Click on Apply to know more.