Website:
greyoakcapital.com
Job details:
Digital Marketing Executive — SEO, Content & Social Media
Company: GreyOak Capital Intelligence Pvt. Ltd.
Location: Mumbai
Work Mode: Full-time | Work from Office
Salary: Up to ₹5 LPA
Experience: Minimum 3–4 years
About the Role
GreyOak Capital Intelligence is looking for a hands-on Digital Marketing Executive to drive organic growth across SEO, content, social media and YouTube.
This is an execution-focused role for someone who can research, create, optimise, publish and analyse content independently.
The primary objective is simple: increase GreyOak’s organic visibility, website traffic, audience engagement and qualified inbound reach.
Key Responsibilities
- Conduct keyword and competitor research across fintech, stock markets, investing, trading, portfolio analytics, AI and related topics.
- Build and execute an SEO content strategy based on search intent, keyword opportunities and competitor gaps.
- Optimise website pages including meta titles, meta descriptions, headings, internal linking, FAQs, content structure and on-page SEO.
- Support technical SEO activities such as indexing, XML sitemaps, schema markup, page speed, broken links and Google Search Console issues in coordination with the development team.
- Write SEO-focused blogs, landing pages, product content, website copy and educational market-related content.
- Manage social media content across LinkedIn, X/Twitter, Instagram, Reddit and YouTube.
- Plan and maintain weekly and monthly content calendars.
- Create platform-specific posts rather than publishing the same content across every channel.
- Optimise YouTube videos and Shorts including titles, descriptions, keywords, hashtags, playlists and thumbnail concepts.
- Perform basic short-form video editing using tools such as CapCut, Canva or Adobe Premiere Pro.
- Repurpose long-form content and videos into Shorts, Reels, posts and other social formats.
- Monitor competitors and identify new content, SEO and distribution opportunities.
- Track performance using Google Search Console, GA4, YouTube Studio and social media analytics.
- Prepare weekly performance reports covering growth, rankings, traffic, engagement, content performance and recommended next actions.
- Continuously test different topics, formats, headlines, thumbnails and distribution strategies to improve organic reach.
Required Skills & Experience
- Minimum 3–4 years of hands-on digital marketing experience.
- Strong understanding of SEO, keyword research, search intent and on-page optimisation.
- Experience creating and executing content strategies.
- Strong written English and ability to simplify complex topics.
- Hands-on experience managing social media pages for a company or brand.
- Understanding of YouTube SEO and content optimisation.
- Basic short-form video editing capability.
- Working knowledge of Google Search Console and GA4.
- Familiarity with tools such as SEMrush, Ahrefs, Ubersuggest or similar SEO platforms.
- Comfortable using Canva, CapCut, Premiere Pro or similar creative tools.
- Ability to analyse performance data and convert insights into clear actions.
- Strong ownership and ability to work independently.
Preferred
- Experience working with a fintech, financial services, investing, trading or business-focused brand.
- Understanding of stock markets and financial content.
- Experience growing website traffic or social media accounts organically.
- Basic understanding of WordPress or other CMS platforms.
- Experience with basic AI-assisted research and content workflows while maintaining strong editorial quality.
What We Are Looking For
We are not looking only for someone who can post on social media.
We are looking for someone who understands how SEO + Content + Social Media + YouTube work together to build sustained organic growth.
You should be comfortable taking ownership from:
Research → Content Creation → Optimisation → Publishing → Distribution → Measurement → Improvement
Practical Assessment
Shortlisted candidates will complete a short practical assignment covering:
- Keyword research and search intent
- Meta title and meta description
- One social media post
- One YouTube title and description
- Basic short-form video editing
The purpose of the assignment is to evaluate practical execution rather than theoretical marketing knowledge.
How to Apply
Please share:
- Updated resume
- Portfolio or relevant work samples
- Links to websites, social pages, posts or videos you have worked on
- Current CTC
- Expected CTC
- Notice period
Location: Mumbai
Work Mode: Work from Office
Salary: Up to ₹5 LPA
Click on Apply to know more.