Website:
avinikajewelry.com
Job details:
AviNika Jewelry creates diamond jewelry that honors life’s most meaningful milestones, from personal celebrations to corporate achievements. As the official jewelry partner of Houston Fashion Week SS26, the brand is closely connected to the fashion and luxury events space. AviNika Jewelry has been featured in prominent publications including duPont REGISTRY and VoyageDallas, highlighting its growing visibility and reputation. The company specializes in custom and semi-custom diamond pieces designed to become lasting heirlooms. Team members contribute to a boutique, high-touch customer experience with a focus on craftsmanship and storytelling.
The RoleWe are looking for a versatile "full-stack" marketer who loves getting their hands dirty in multiple channels. You need to be a tech-savvy problem solver who understands Shopify, paid ads, and email retention, but also possesses a creative eye for luxury content.
If you are obsessed with traditional SEO but are actively experimenting with how AI is changing search (ChatGPT, Perplexity, etc.), this is the perfect role for you to build your portfolio and grow with a US-based brand.
What You’ll Do (Key Responsibilities)- Email Marketing & Retention: Design, write, and execute high-converting email campaigns and automated flows (e.g., welcome series, abandoned cart). You will focus on nurturing leads, driving repeat purchases, and maximizing customer lifetime value.
- Execute AI & Traditional SEO: Implement our organic search strategy to improve Domain Authority and SERP rankings. You will also help us experiment with Generative Engine Optimization (GEO) to ensure our brand is discoverable on emerging AI search platforms.
- Manage Paid Acquisition: Build, monitor, and optimize paid campaigns across Google Ads and Meta Ads to drive profitable e-commerce traffic.
- Shopify & Storefront Optimization: Monitor our website's performance, flag slow loading times, and implement basic technical improvements to ensure a frictionless checkout experience.
- Content Creation & Social Media: Bring our architectural jewelry to life. Create and schedule high-quality, aesthetic content across Instagram, Pinterest, and LinkedIn.
- Track & Report: Keep a close eye on analytics, connecting traffic, ad spend, and email conversions to actual e-commerce revenue.
What You Bring to the Table- Location: Must be located in India.
- Timezone Alignment: Available for a minimum of 2 hours of daily overlap with US Central Time for check-ins and strategy alignment.
- Experience: 2–4 years of hands-on experience managing digital marketing for e-commerce or DTC brands.
- Tech-Savvy: Familiarity with the Shopify ecosystem, Google/Meta Ads managers, email marketing platforms (like Klaviyo or Mailchimp), and basic technical SEO principles.
- Forward-Thinking: A strong interest in how AI tools and LLMs are changing the search landscape.
- The Creative Eye: A great aesthetic sense. Experience working with luxury goods, fashion, or high-end products is a major plus.
What We Offer- Competitive Salary
- Career Growth: The opportunity to take ownership of channels and grow your career alongside an expanding luxury brand.
- Flexible Remote Work: Work autonomously from anywhere in India, with flexible hours outside of our daily syncs.
How to Apply: If you are ready to take the next big step in your marketing career, apply with your resume and a brief note on how you would optimize a high-end brand's content for AI search engines.
Click on Apply to know more.