SigmaIT Software Designers Pvt. Ltd.
Website:
sigmasoftwares.org
Job details:
Company Description SigmaIT Software Designers Pvt. Ltd. (SIGMAIT SOFTWARES) is an ISO 9001:2015 certified company delivering custom software services, including web and mobile application development and SEO solutions. The organization supports clients across the full Software Development Life Cycle, from business analysis and design to development, quality assurance, and ongoing maintenance. SigmaIT focuses on robust, scalable, and user-centric technology solutions for diverse industries. Team members collaborate closely with clients to ensure effective delivery and measurable results. The company offers opportunities to work with modern technologies and contribute to end-to-end project execution.
Role Description This is a full-time, on-site Digital Marketing and Lead Generation role based in Lucknow. The role involves planning and executing digital marketing campaigns across channels such as social media, search engines, and email to generate qualified leads. Daily responsibilities include managing social media accounts, monitoring campaign performance, analyzing web traffic and engagement metrics, and optimizing campaigns based on data insights. The position requires creating and updating marketing content, coordinating with the sales and product teams to align messaging, and maintaining accurate lead records in relevant tools or CRM systems. The role also includes staying informed about industry trends and competitor activities to refine strategies and improve lead quality.
Qualifications
- Strong skills in Digital Marketing and Online Marketing to plan, execute, and optimize lead generation campaigns.
- Proficiency in Social Media Marketing, including managing profiles, creating content, and running paid campaigns.
- Ability to use Web Analytics tools to track performance, interpret data, and generate actionable insights.
- Excellent Communication skills for clear messaging, collaboration with internal teams, and engagement with prospects.
- Experience with SEO, SEM, and email marketing platforms is advantageous.
- Familiarity with CRM systems and lead management processes is beneficial.
- Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
- Organized and detail-oriented, with the ability to work independently and meet deadlines.
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