Website:
utbuniversity.org
Job details:
Company Description
The University of Tampa Bay (UTB) is a nonprofit, Delaware-incorporated institution specializing in career-focused education tailored to the pharmaceutical, biopharmaceutical, health AI, and pharma management sectors. UTB offers fully online, affordable programs designed for global learners, STEM graduates, and working professionals, emphasizing industry-relevant skills, upskilling, and career transitions. Program curricula integrate scientific knowledge with regulatory and technological advancements, including AI, biologics, and data analytics, built on a 4i framework—Industry, Integrated, Innovation, and Institution. Its mission is to prepare learners for global employability and impactful careers in pharma and biotech fields, fostering a talent ecosystem to meet modern workforce demands.
Role Description
We are seeking a full-time Digital Content and AI Integration Specialist to join us on-site in the Greater Vijayawada District. In this role, you will collaborate with cross-functional teams to create, curate, and manage digital content and optimize digital strategies. Responsibilities include developing and executing digital marketing campaigns, integrating AI tools and techniques into content workflows, conducting data analysis to inform future strategies, and managing end-to-end digital content projects. You will contribute toward enhancing UTB’s digital presence while maintaining alignment with institutional goals and industry standards.
Qualifications
- Strong Analytical and Project Management skills to handle workflows, track performance metrics, and deliver quality results on schedule.
- Expertise in Digital Marketing and Digital Strategy to develop, execute, and optimize campaigns aligned with organizational objectives.
- Excellent Communication and collaboration skills to work cross-departmentally and convey ideas effectively to various stakeholders.
- Experience with AI tools and technologies for content creation and process automation is a strong plus.
- Ability to stay updated on emerging trends in digital content, AI, and technology-driven marketing strategies.
- Organizational skills and adaptability to work within an education-focused, dynamic environment.
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