Revigro Marketing
Website:
revigromarketing.com
Job details:
Location: Baner Pune
Job Type: On-site
Experience: 1 to 3 Year
Department: Client Servicing
Digital Marketing Agency Experience Mandatory
Job Purpose
The Digital Account Executive is responsible for managing client relationships, understanding business objectives, and ensuring the successful execution of digital marketing services through effective coordination with internal teams. The role requires ownership of the complete client lifecycle, timely delivery of projects, and maintaining high standards of client satisfaction while contributing to client retention and business growth.
Roles & Responsibilities
The Digital Account Executive shall be responsible for the following:
- Understand the client's business, industry, brand positioning, target audience, and marketing objectives to recommend suitable digital marketing strategies and solutions.
- Act as the primary point of contact for assigned client accounts and maintain professional communication throughout the engagement.
- Manage the complete client lifecycle, including client onboarding, campaign planning, review meetings, renewals, and account closure, wherever applicable.
- Manage and oversee a portfolio of active client accounts or such number as assigned by the management from time to time.
- Coordinate with internal departments, including Performance Marketing, Social Media, Design, Content, Development, and other support functions, to ensure timely execution of client requirements.
- Ensure timely collection of client approvals, feedback, content, and other required inputs to facilitate uninterrupted project execution.
- Monitor project timelines and ensure all deliverables are completed within the agreed turnaround time (TAT).
- Review campaign performance and ensure timely sharing of reports, updates, and actionable insights with clients.
- Conduct periodic client review meetings to discuss campaign performance, business objectives, and future growth opportunities.
- Address client concerns, queries, and escalations in a timely and professional manner while coordinating with relevant internal stakeholders for resolution.
- Identify opportunities for account growth through upselling and cross-selling of the Company's products and services, wherever applicable.
- Maintain accurate records of client communications, meeting minutes, approvals, project status, and documentation in the designated systems.
- Ensure compliance with all internal processes, operational guidelines, quality standards, and company policies.
- Perform any additional responsibilities assigned by the Reporting Manager or the Management in the interest of business operations.
- Responsible for project planning and developing effective execution strategies for assigned client accounts to ensure timely delivery and achievement of campaign objectives.
- Attend client meetings, including in-person meetings if required, for assigned accounts to strengthen client relationships, understand requirements, and ensure smooth coordination.
- Responsible for ensuring client account retention by proactively justifying account value through performance, service quality, and relationship management; and promptly escalating any client concerns or potential risks to the management for timely intervention and resolution.
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