About the role
We are looking for self-motivated, creative and collaborative professionals to join our team to generate fresh and engaging content that helps promote the brand.
Experience
Minimum 2 years
Core responsibilities include the following:
Researching and understanding the target audience, industry trends, and client requirements, especially in the Education Sector.
Creating engaging and informative content that aligns with the brand voice and objectives.
Conducting thorough research on assigned topics to ensure accurate and up-to-date information.
Developing content strategies and plans to meet content goals and objectives.
Writing clear, concise, and compelling copy for various mediums, such as websites, blogs, social media, emails, and marketing materials.
Proofreading and editing content to ensure accuracy, grammar, style, and consistency.
Collaborating with the marketing team, designers, and subject matter experts to gather necessary information and ensure content meets the desired standards.
Optimizing content for search engines (SEO) to improve organic visibility and drive website traffic.
Monitoring and analyzing content performance using relevant metrics and making data-driven improvements.
Keeping up-to-date with industry trends, best practices, and emerging content formats.
Adhering to brand guidelines, style guides, and content creation processes.
Meeting deadlines and managing multiple projects simultaneously.
Conducting periodic content audits and updates to maintain relevance and quality.
Communicating and collaborating effectively with team members and stakeholders.
Continuously improving writing skills and staying updated on industry advancements in content creation and marketing.
About the company
DGTL360 aims to create a diverse, inclusive workplace where people can be themselves. We're trusted by B-Schools, universities, colleges, and brands worldwide to perform best digital marketing practices.