About the role
Hello, prospective pickle! Design Pickle is looking for an experienced Creative Director who will continue to build and develop our strategic marketing content to drive growth and retention.
As a player-coach, this new role will lead and inspire an internal team of graphic designers and video producers to develop and execute integrated marketing content for Design Pickle that drives elevated awareness and revenue growth.
The ideal candidate will have experience developing and managing creative strategy and content strategy within a fast-growing global SaaS organization or marketplace.
On a daily basis, works closely with Sales, Customer Success, Demand Generation, and Product Marketing.
Reports to: Russ Perry, Chief Executive Officer.
Location: PST or MST time zones. Design Pickle is a fully remote company with a Company Hub in Scottsdale, Arizona.
Who We Are Looking For
First, Design Pickle is anything but typical. We’re a group of hard-working, creativity-loving individuals from around the world.
Do we love pickles, too? Most of us! But don’t stress if pickles aren’t your thing. It’s not a deal-breaker. We do look for a passion and interest in something, though, because our employees’ uniqueness is what helped make us the great company we are today.
We stand by our vision, purpose, and values, and these are mission-critical to how you show up every day.
Specific to this role, we’re looking for individuals who have…
Enthusiasm for our purpose: To be the most helpful creative company in the world.
7+ years of experience in roles of growing responsibility working for a global B2B company.
Hands-on experience managing creative teams and graphic designers.
Strategic thinking and creative horsepower to balance the management and execution of larger/strategic creative campaigns as well as quickly execute high-impact, innovative marketing campaigns and programs as needed.
Experience writing, reviewing, and proofing short and long-form content, providing direction to ensure voice and brand consistency.
Creative/Design Agency background is a plus.
Key Objectives and Responsibilities
Lead the creative process and management of the production teams to deliver truly creative campaigns that help our teams reach their respective goals and targets.
Improve creative ideas and deliverables based on the data collected from the results of past campaigns.
Own creative strategy across brand campaigns, demand generation, events, and other GTM initiatives; serve as the key point of contact for all marketing creative and content production.
Take over and manage the rollout of Design Pickle’s new brand (launching Q1-2025) to update and modernize all points of the prospect and client journey.
Audit and enhance our content marketing library, identifying areas of opportunity to improve our assets that support Demand Generation initiatives.
Partner with the Demand Generation team to research and develop new channels to drive brand awareness and engagement.
Partner with the Product Marketing and Customer Success teams to identify marketing content gaps, creating a roadmap to deliver assets that support customer retention.
Manage and drive consistency of brand messaging across marketing and cross-functionally, including Sales, Customer Success, and our global creative Production teams.
About the company
Design Pickle was founded in 2015 with a vision to change lives through its creative software, solutions, and services. Since then, the company has grown to be the #1 flat-rate creative services company in the world. We have served tens of thousands of clients with a team that spans the globe.
In 2019, 2020, 2021 and 2022, Inc. 5000 listed Design Pickle as one of the fastest-growing companies in America.
We are a company that takes our core values to heart:
Be the SPARK
Let your fire and passion inspire someone else’s day.
DRIVE Performance
Seek out new ways to improve performance, satisfaction, and impact for our customers. Less is more rules supreme.
Give it to me STRAIGHT
Lead with radical and professional candor in every situation. Graciously accept when others do the same. Move forward together and aligned.
HELP when nobody's watching
Find opportunities to support each other and our clients beyond the day-to-day.
Lean into HARD
We thoughtfully select our challenges and tenaciously commit to conquering them.
Make your own PICKLES
We are a collection of incredible individuals who challenge ourselves and each other to grow. Change is celebrated as a sign of progress.