Data Analyst & MIS Executive

The Data Analyst & MIS Executive will play a crucial role in analyzing sales data, identifying key trends, and generating insightful reports to support strategic decision-making across all sales channels. This role requires strong analytical and data visualization skills, with a focus on leveraging data to drive business growth and improve operational efficiency. Key Responsibilities: Data Collection and Analysis: Gather and analyze data from various sources, including e-commerce platforms, CRM systems, marketing campaigns, and internal databases. Track key performance indicators (KPIs) such as sales volume, revenue, customer acquisition cost (CAC), conversion rates, customer lifetime value (CLTV), and churn rate. Perform in-depth analysis of sales trends, customer behavior, and market competition. Identify areas for improvement in sales and marketing strategies. Reporting and Dashboards: Develop and maintain interactive dashboards and reports to track key business metrics. Prepare regular reports on sales performance, campaign effectiveness, and market trends for management review. Automate data collection and reporting processes to improve efficiency. Market Research and Analysis: Conduct market research to identify new opportunities and understand customer preferences. Analyze competitor activities and pricing strategies. Stay updated on industry trends and best practices in data analysis and e-commerce. Business Insights and Recommendations: Translate data insights into actionable recommendations for improving sales, marketing, and customer experience. Collaborate with cross-functional teams (e.g., marketing, sales, customer service) to implement data-driven strategies. Provide data-driven support for decision-making across all business functions. Data Quality and Integrity: Ensure the accuracy and integrity of all data collected and analyzed. Identify and resolve data quality issues. Tools and Technologies: Proficient in using data analysis and visualization tools such as Excel, SQL, Tableau, Power BI, Google Data Studio. Experience with e-commerce platforms (e.g., Amazon Seller Central, Flipkart Seller Hub) is a plus. Knowledge of CRM systems (e.g., Salesforce, Zoho CRM) is preferred. Qualifications: Bachelor's degree in Business Administration, Economics, Statistics, Computer Science, or a related field. 2-4 years of experience in data analysis, business intelligence, or a related field. Strong analytical and problem-solving skills. Excellent data visualization and presentation skills. Proficiency in Microsoft Excel and other data analysis tools. Experience with SQL, Python, or other programming languages is a plus. Strong communication and interpersonal skills. Ability to work independently and as part of a team. Detail-oriented and organized. Benefits: Competitive salary and benefits package Opportunity to work with a dynamic and growing brand Opportunity to learn and grow within a fast-paced environment Opportunity to make a significant impact on the business

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