Dextra Group
Website:
dextragroup.com
Job details:
As the Deputy General Manager Engineered Bar system and Geotec, you hold a specification-driven, consultant-facing leadership role that demands strong structural engineering credibility and the capability to influence designers and consultants early in the design phase—well before tenders are released. Your success relies not only on effective commercial execution but also on securing product specifications, managing long-cycle infrastructure project pipelines, and defending engineered solutions through solid technical justification, including drawings, approvals, and durability or anchorage concepts. Additionally, the DGM must proactively support the sales team by offering technical expertise, strategic direction, pricing discipline, and leadership to help convert key opportunities into successfully awarded projects.
- Lead upstream consultant engagement to influence structural specifications at design stage
- Develop and execute specification penetration strategy across target infrastructure sectors
- Review drawings, BOQs and structural requirements to position Dextra systems
- Own technical approvals, submittals and consultant validations
- Drive conversion from specification to tender award
- Develop and monitor consultant engagement KPIs
- Lead and implement the overall Dextra sales strategy to achieve sales & margin objectives by prospecting & developing business opportunities.
- Track major construction projects across the DIN geographical region, including but not limited to: Civil infrastructure, Urban Development, Maritime projects.
- Expand the network of Bar Systems products in line with the Company sales strategy and business plan to support sales.
- Identify new leads and perform visits with your prospective clients across the region.
- Identify projects offering sales potential and update the sales forecast and project list on a monthly basis.
- Continue to identify upgrade opportunities with the existing client base and generate new sales from these organizations.
- Organize sales presentations to consultants and contractors involved in targeted projects, collect information about their needs and the project, propose appropriate technical and commercial solutions, aim to get Dextra specified and/or selected.
- Provide client feedback on products to the Product Development team so that products can be reviewed in line with constant feedback.
- Achieve KPI's and targets.
- Define and propose marketing actions to support Dextra Manufacturing sales strategy, within the guidelines and budget of Dextra Group.
- Consolidate lead monthly reviews and updates to the Direct Reporting Manager and General Manager Bar Systems.
- Attend meetings, regional conferences, technical seminars and exhibitions to promote the Dextra products and services, with the support of Dextra Marketing team.
- Join internal sales meetings with your colleagues and GM – Sales, Marketing & Site Operations to validate your sales strategy, refine tactics, exchange information and plan for the next actions.
- Propose new products developments and suggest improvements whenever the opportunity arises
Requirements:
- Educational Background: Civil Engineering Degree with MBA.
- Minimum 10 years’ experience in specification-driven sales of structural or civil engineering systems (e.g., geotechnical, post tensioning, structural steel, anchoring systems, marine systems, precast, infrastructure products). Proven engagement with structural consultants and design authorities.
- Experience in long-cycle infrastructure projects (government/EPC)
- Experience managing consultant relationships at design authority level
- Experience reviewing technical drawings and BOQs
- Excellent command of spoken and written English
- ITS skills: Good computer literacy (MS Office)
- Other technical skills: Curious, adaptive yet focused on the objective and direction ahead.
- Customer focused, team player, and results oriented.
- Excellent communication and negotiation skills.
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