Job Description
The Business Analyst will define and document the requirements for a QA validation framework that compares data between internal campaign management systems and DSP platforms.
This role will work closely with US stakeholders to understand current process failures (starting with geo tagging discrepancies) and convert them into structured validation rules and technical specifications.
Job Description:
Key Responsibilities:
Gather requirements from Business Operations and Media teams
Document validation logic / rules for:
Geo alignment
Audience / Campaign
Creative
URL / Tagging
Write detailed functional and technical specifications
Define data schemas and field mapping logic
Create process flow diagrams
Support UAT and QA testing
Required Qualifications:
Bachelor’s or Master’s degree in technical/related field
5-7 years related experience in lieu of degree or equivalent combination of education and experience is required
Experience writing technical requirements document
Proficiency in:
Nice to Have:
Experience with automation documentation
Knowledge of API integrations in ad platforms
Background in digital media buying or AdOps
Location:
DGS India - Pune - Kharadi EON Free Zone
Brand:
Merkle
Time Type:
Full time
Contract Type:
Permanent