Revenue Operations Manager

Responsibilities

1. Buyer Management & Lead Routing

• Manage daily/weekly lead caps for buyers to maximize revenue and quality
• Build and maintain logic trees for lead grading and routing (e.g., grade A to buyer X, overflow to buyer Y)
• Monitor buyer response quality, rejection trends, and conversion rates
• Prioritize high-performing buyers and work with the sales team to sunset underperformers
• Coordinate with internal stakeholders to onboard new buyers or update parameters

2. Revenue Management & Billing Support

• Work with Finance to assist in generating and validating weekly invoices for lead delivery
• Maintain internal tracking sheets or automated dashboards of buyer revenue
• Flag revenue discrepancies, disputes, or missed caps and ensure timely resolution
• Support Sales and Product Ops in forecasting and pacing lead traffic for revenue planning

3. Integration & Technical Operations

• Own the end-to-end API setup for lead posting to buyers, including testing, QA, and documentation
• Work with internal automation tools (e.g., Zapier, n8n) to create or enhance workflows
• Troubleshoot posting failures, rejection reasons, and work with buyers to resolve them quickly
• Maintain a central knowledge base or playbook of integrations and schema versions

4. Quantitative & Statistical Analysis

• Analyze lead-to-revenue trends across campaigns, lead sources, and buyer segments
• Run experiments (e.g., alternate routing logic, traffic pauses, pricing thresholds) and assess impact
• Use analytical tools (Excel, Google Sheets, SQL, or Looker/Tableau) to build internal visibility into performance
• Recommend optimizations to improve RPM (revenue per 1000 leads) and lead utilization

Required Skills

• 4+ years of experience relevant experience in a Revenue Ops, Product Ops, Lead Operations, or Growth Operations role
• Hands-on experience managing API-based integrations (e.g., REST, webhook posts)
• Ability to write and debug automation workflows (e.g., Zapier, Make, or n8n)
• Strong command of spreadsheets, data wrangling, and metrics tracking
• Analytical thinker who can interpret performance data and act on it
• Exceptional attention to detail with a bias for operational excellence
• Clear and professional communication skills for both internal and buyer-facing conversations

Nice to Have

• Experience in lead generation, affiliate marketing, or pay-per-lead businesses
• Knowledge of SQL and data visualization tools (Looker, Tableau, Metabase)
• Prior involvement in revenue forecasting, pacing, or financial ops
• Familiarity with call center operations, lead scoring models, or lead resale frameworks
• Revenue operations manager //Revenue operations analyst