Refpay Media
Website:
refpaymedia.com
Job details:
We are looking for an experienced and performance-driven CPL International Delivery to oversee and manage lead generation campaigns across global markets. The ideal candidate will have strong experience in managing CPL-based campaigns, optimizing traffic sources, coordinating with internal teams and clients, and ensuring timely and quality lead delivery.
Key Responsibilities:
• Manage and execute international Cost Per Lead (CPL) campaigns across multiple geographies.
• Work closely with affiliate networks, publishers, and internal media teams to scale campaign delivery.
• Monitor daily lead flow, quality, and pacing against delivery goals.
• Coordinate with advertisers to understand lead requirements and optimize campaigns accordingly.
• Ensure compliance with targeting, geolocation, and demographic filters.
• Handle troubleshooting of tracking issues, pixel setups, and campaign performance bottlenecks.
• Analyze performance data and generate reports to highlight success metrics and improvement areas.
• Manage pre-landers, landing pages, and lead capture funnels for optimal engagement and conversion.
• Communicate effectively with international clients and partners regarding campaign performance, updates, and delivery expectations.
Requirements:
• 2 years of experience in CPL campaign management, affiliate marketing, or digital performance marketing.
• Strong understanding of lead generation, tracking platforms (e.g., HasOffers, Everflow, Voluum), and attribution models.
• Experience managing global/international campaigns (especially U.S., UK, AU, etc.).
• Excellent analytical and problem-solving skills.
• Strong communication and coordination skills across teams and geographies.
• Ability to multitask and manage multiple campaigns simultaneously under tight deadlines.
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