Accenture
Website:
accenture.com
Job details:
Project Role : Custom Software Engineer
Project Role Description : Develop custom software solutions to design, code, and enhance components across systems or applications. Use modern frameworks and agile practices to deliver scalable, high-performing solutions tailored to specific business needs.
Must have skills : Salesforce Marketing Cloud
Good to have skills : NA
Minimum 3 Year(s) Of Experience Is Required
Educational Qualification : 15 years full time education
Summary:
As a Custom Software Engineer, your day involves creating tailored software solutions by designing, coding, and improving various components within systems or applications. You engage in collaborative environments that emphasize agile methodologies and modern development frameworks to ensure the delivery of scalable and efficient software. Your work focuses on addressing unique business requirements through innovative and high-quality software enhancements, contributing to the overall success of projects and organizational goals.
Roles & Responsibilities:
Email Development and Operations
Responsible for Salesforce Marketing Cloud (SFMC) campaign set-up and development, technical account setup and tool management. Create, edit, and maintain subscriber lists and data extensions. Implement segmentation, personalization, and dynamic content.
- 1.2 Email Development
- Leverage Web Analytics Connector and UTM tagging alongside BBW marketing and Data & Analytics Functional Area to provide thorough reporting on email performance.
- Develop HTML/CSS templates for Third Party Platforms such as Queue-it, Narvar, and others as needed for internal stakeholder projects
- Maintain (editing, updating, QA) code snippets, email template systems using SFMC code blocks, AMPscript, and HTML/CSS, and other markup languages as required by Third Party tooling
- Liaison and work closely with SFMC partners on special projects, such as API integrations, Platform setup, etc.
- Maintain Confluence documentation of solutions and proprietary processes as it relates to the email product at BBW.
Professional & Technical Skills:
- Must To Have Skills: Proficiency in Salesforce Marketing Cloud.
- Experience with email marketing automation and customer journey design within Salesforce Marketing Cloud.
- Knowledge of integrating Salesforce Marketing Cloud with other platforms and data sources.
- Familiarity with scripting languages and query languages used in marketing cloud environments.
- Ability to troubleshoot and optimize marketing campaigns and data workflows.
- Understanding of data segmentation and personalization techniques in digital marketing.
Additional Information:
- The candidate should have minimum 3 years of experience in Salesforce Marketing Cloud.
- This position is based at our Bengaluru office.
- A 15 years full time education is required., 15 years full time education
Click on Apply to know more.