Website:
kheewa.co.in
Job details:
Job Title: Creator Manager
Company: Kheewa Incorporation
Department: Influencer Marketing / Creator Partnerships
Employment Type: Full-Time
Work Mode: Work from Home
Location: Virtual
Experience: 1–4 Years
Contact: 9872577500
About the Job
Kheewa Incorporation is looking for a proactive, relationship-oriented, and result-driven Creator Manager to manage and grow our network of influencers, content creators, UGC creators, and affiliate creators.
The Creator Manager will be responsible for the complete creator relationship lifecycle — from creator onboarding and campaign allocation to content delivery, performance tracking, relationship management, and repeat collaborations.
The ideal candidate should understand the creator ecosystem, social media platforms, influencer marketing, and performance-driven campaigns. The candidate must be comfortable communicating with creators, negotiating collaborations, managing multiple campaigns, and ensuring that campaign objectives are achieved.
Key Responsibilities1. Creator Network Management
- Build, manage, and continuously expand the company's creator network.
- Maintain relationships with influencers, content creators, UGC creators, micro-influencers, nano-influencers, and niche creators.
- Categorize creators based on niche, location, language, audience, platform, reach, engagement, and performance.
- Maintain an updated creator database with complete profile and collaboration information.
2. Creator Onboarding
- Coordinate the onboarding of new creators.
- Explain company processes, campaign opportunities, deliverables, guidelines, and payment/commission structures.
- Verify creator information and maintain proper documentation.
- Ensure newly onboarded creators understand the collaboration process.
- Move suitable creators from onboarding to active campaign participation.
3. Creator Relationship Management
- Maintain regular communication with creators.
- Build long-term professional relationships with high-performing creators.
- Understand creator preferences, content style, audience, pricing, and availability.
- Resolve creator queries and concerns professionally.
- Develop strategies to retain high-performing creators.
4. Campaign Management
- Understand campaign objectives and identify suitable creators.
- Shortlist creators according to campaign requirements.
- Allocate campaigns and deliverables to selected creators.
- Share campaign briefs, content guidelines, timelines, and CTAs.
- Monitor campaign progress from assignment to completion.
- Ensure all campaign deliverables are completed within agreed timelines.
5. Content Coordination
- Coordinate with creators regarding Reels, Shorts, posts, stories, YouTube videos, UGC content, product reviews, testimonials, and other deliverables.
- Review submitted content against campaign requirements.
- Coordinate revisions where necessary.
- Ensure content is published according to the agreed schedule.
- Maintain records of published content and campaign links.
6. Creator Negotiation
- Negotiate creator commercials, commissions, deliverables, timelines, and collaboration terms.
- Evaluate creator pricing against audience quality and expected campaign value.
- Recommend suitable collaboration models to management.
- Develop performance-based and long-term creator partnerships wherever appropriate.
7. Performance & Affiliate Campaigns
- Manage affiliate and performance-based creator campaigns.
- Coordinate referral links, coupon codes, tracking codes, and commission structures.
- Track creator-generated leads, registrations, sales, and revenue.
- Identify creators who consistently generate measurable business results.
- Develop repeat campaigns with high-performing creators.
8. Creator Performance Management
Monitor creator performance based on:
- Reach
- Impressions
- Views
- Engagement
- Engagement rate
- Clicks
- Leads
- Registrations
- Sales
- Conversions
- Revenue
- Cost per acquisition
- Campaign ROI
Identify high-performing and underperforming creators and take appropriate action.
9. Creator Hunting Support
- Work with the Creator Hunting team to identify new creators.
- Define creator requirements for upcoming campaigns.
- Evaluate newly discovered creators.
- Approve suitable creators for onboarding.
- Provide feedback to the Creator Hunting team regarding creator quality.
10. Campaign Reporting
Prepare and maintain regular reports covering:
- Total creators
- Active creators
- New creators onboarded
- Campaigns assigned
- Campaigns completed
- Content published
- Creator-wise performance
- Leads generated
- Sales/conversions
- Revenue
- Campaign costs
- Creator payments/commissions
- ROI/performance
11. Market & Trend Research
- Monitor influencer marketing and creator economy trends.
- Identify emerging creators and new content formats.
- Track trending platforms, content styles, and audience behavior.
- Research competitor creator campaigns.
- Recommend new creator categories and campaign opportunities.
12. AI & Digital Tools
- Use AI tools for creator research, campaign planning, communication, performance analysis, and reporting.
- Use CRM, Google Sheets, social media analytics, and creator management tools.
- Develop efficient workflows for managing large creator networks.
- Explore technology that can improve creator discovery, campaign execution, and performance tracking.
Key Performance Indicators (KPIs)
KPIMeasurementActive Creator NetworkNumber of active creatorsCreator OnboardingNew qualified creators onboardedCreator ActivationCreators participating in campaignsCampaign ExecutionCampaigns successfully completedContent DeliveryDeliverables completed on timeCreator RetentionRepeat creator collaborationsCreator PerformanceEngagement, leads, sales & conversionsRevenueCreator-attributed revenueCampaign ROIReturn against campaign investmentResponse ManagementTimely creator communicationDatabase QualityAccurate creator informationReportingTimely and accurate campaign reports
Required Skills
- Strong communication and relationship-management skills.
- Good understanding of Instagram, YouTube, Facebook, LinkedIn, and creator platforms.
- Strong negotiation and convincing skills.
- Good knowledge of influencer and creator marketing.
- Excellent follow-up and coordination ability.
- Strong organizational and multitasking skills.
- Ability to manage multiple creators and campaigns simultaneously.
- Good analytical and reporting skills.
- Target-oriented approach.
- Ability to work with CRM, Google Sheets, and digital marketing tools.
- Comfortable using AI tools.
Qualification
- Graduate in Marketing, Business Administration, Mass Communication, Digital Marketing, Media, or a related field preferred.
- Relevant practical experience in influencer marketing or creator management may be considered.
Experience
1–4 years of experience in:
- Influencer Marketing
- Creator Management
- Creator Partnerships
- Social Media Marketing
- Digital Marketing
- Brand Partnerships
- Affiliate Marketing
- Community Management
Experience managing a network of creators/influencers will be preferred.
Ideal Candidate
The ideal candidate should be:
Relationship Builder → Strong Communicator → Good Negotiator → Organized → Social-Media Savvy → Performance-Oriented → Target-Driven
The candidate should be capable of managing the complete creator journey:
Discover → Onboard → Build Relationship → Assign Campaign → Coordinate → Track → Measure → Retain → Scale
Career Growth
Creator Manager → Senior Creator Manager → Creator Partnerships Manager → Influencer Marketing Manager → Head of Creator Partnerships
How to Apply
Interested candidates can share their updated CV with Kheewa Incorporation.
Contact: 9872577500
Kheewa Incorporation
Building brands, businesses and opportunities through technology, marketing and innovation.
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