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Job details:
Job Title: Creative Strategy Lead – Brand Partnerships
Location: Bangalore
Experience: 3-5 years
About the Role
We're looking for a Creative Strategy Lead who can transform brand briefs into memorable, story-led campaigns
.This is not a sales or account management role. Your job is to uncover consumer insights, build strong narratives, and develop creative campaign ideas that brands are excited to invest in and audiences genuinely enjoy
.You'll work closely with the Brand Partnerships and Content teams to create campaigns for leading kids and family brands
Key Responsibilities
- Turn brand briefs into compelling campaign concepts and narratives
- Develop creative ideas for seasonal campaigns, product launches, and branded contents
- Build pitch decks and present ideas to internal teams and clients
- Identify consumer insights, cultural trends, and storytelling opportunities
- Collaborate with Sales, Content, and Production to bring campaigns to life
- Create campaign IPs and repeatable branded content format
What We're Looking For
- 3-5 years of experience in Creative Strategy, Brand Strategy, Account Planning, Creative Direction, or Branded Content
- Strong storytelling and conceptual thinking skills
- Ability to simplify consumer insights into powerful creative ideas
- Excellent presentation and communication skills
- Passion for advertising, entertainment, culture, and digital content
Preferred Background
Experience at creative agencies (Ogilvy, Leo, DDB, FCB, McCann, Schbang, Talented, etc.) or entertainment/media companies working on brand strategy, creative planning, or branded content.
Success in This Role
- Brands say, "This is exactly the kind of idea we were looking for"
- Campaigns are remembered for their creativity—not just their reach
- BabyBillion becomes the preferred creative partner for kids and family brands.
Click on Apply to know more.