Website:
discovaccessories.com
Job details:
Company Description
Discov Accessories is a dynamic lifestyle brand that curates stylish and functional accessories designed to empower individuals to express their unique personalities.
We are a fast-growing D2C women’s accessories brand with 100K+ social audience, now entering a scale phase and expanding our team.
Location: Kolkata (On-site only)
Experience: 1.5–3 years
Salary: As per Industry standards
Role Overview
We are looking for someone who can:
👉 Turn content into sales
👉 Turn ideas into high-performing creatives
👉 Work closely with performance marketing to drive revenue
What You Will Own
1. Creative Strategy (Core Responsibility)
- Develop hooks, angles, and concepts for:
- Instagram reels
- Paid ads (Meta)
2. Content Engine Execution
- Plan weekly content calendar
- Drive production of: reels, UGC-based videos
- Work with in-house team (editors/designers)
3. Performance Collaboration
- Work with performance marketing agency
- Supply: new ad creatives/week
- Analyse: CTR, Hook rate, Conversion signals
4. UGC & Creator Direction
- Script UGC videos
- Brief creators on:
- Hooks
- Storytelling formats
- Product positioning
Must-Have Skills
Instagram reels / short-form content
Hooks & storytelling
What works vs what looks good
D2C funnels
Paid ads creatives (Meta)
Not a Fit If You
- Only know posting & scheduling
- Focus on aesthetics over performance
- Cannot connect content to sales
Add On
- Experience with D2C brands
- Have worked on content that got: 50K+ views organically
Apply to build an exciting career and be part of a scale up journey
@ Linkedin
@ communication@discovaccessories.com
Click on Apply to know more.