ADVIVIFY
Website:
advivify.com
Job details:
Company Description
Advivify is a leading digital advertising platform specializing in data-driven performance solutions for advertisers and publishers. As a globally recognized Performance/Display/Video/Native network, we empower premium brands to optimize their media presence, maximize returns, and enhance marketing ROI. With cutting-edge Real-Time Bidding (RTB) technology and a strong network of top-tier partners, we offer versatile, cross-format advertising solutions. Our advanced technology and algorithms enable publishers to achieve higher revenues and competitive eCPMs. At Advivify, we prioritize building strong partnerships and fostering a collaborative work culture.
Role Description
This is a full-time remote position for a CPL (Cost-Per-Lead) Manager. In this role, the CPL Manager will oversee lead generation campaigns, manage partnerships with affiliates, and analyze performance data to optimize campaigns. The role involves developing strategies for increasing lead conversions and ensuring seamless collaboration with internal teams and clients. The chosen candidate will also manage budgets, analyze KPIs, and adapt campaigns to achieve client goals effectively.
Qualifications
- Expertise in digital marketing and performance marketing strategies
- Experience with lead generation, affiliate management, and campaign optimization
- Strong analytical skills and the ability to interpret campaign performance metrics and KPIs
- Excellent communication and negotiation skills to maintain client and partner relationships
- Familiarity with Real-Time Bidding (RTB) systems and advertising technologies
- Proficient in budget management and resource allocation
- Past experience in the digital advertising or marketing industry is advantageous
- Ability to multitask, prioritize responsibilities, and work efficiently in a remote setting
- Bachelor's degree in Marketing, Business, or a related field; relevant certifications are a plus
Click on Apply to know more.