Role Overview: We are looking for a dynamic and experienced Product Manager with expertise in B2C app products. The ideal candidate will have a strong technical background, with an Engineering degree, and a deep understanding of product management fundamentals. You will work closely with cross-functional teams to define, build, and optimize products that provide real value to users in a fast-growing startup environment.
Key Responsibilities:
- Lead the product strategy and roadmap for CoverSure’s B2C mobile app.
- Collaborate closely with design, engineering, and data teams to deliver a seamless and impactful user experience.
- Translate business needs into product requirements and define clear roadmaps, timelines, and KPIs.
- Own the entire product lifecycle, from ideation to successful execution, ensuring timely releases.
- Analyze user behaviour and app metrics to continuously optimize features and drive engagement.
- Ensure technical execution by overseeing SQL-based analytics setup and leveraging MarTech platforms.
- Partner with the marketing team to define product messaging and go-to-market strategies.
Required Qualifications:
- 4+ years of product management experience in B2C app products.
- Engineering degree (B.Tech, BE, or equivalent) is mandatory.
- Strong technical skills with experience in SQL, analytics setup, and MarTech platforms.
- Solid understanding of product management fundamentals, including feature prioritization and roadmap creation.
- Proven ability to manage the full product lifecycle and make data-driven decisions.
- Excellent cross-functional collaboration, communication, and problem-solving skills.
Preferred Qualifications:
- Experience in the FinTech or InsurTech industries is a plus.
- Familiarity with mobile app development and app optimisation best practices.
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