Website:
sigmaconsultancy.co.in
Job details:
Position - Copywriter/Sr. Copywriter
Location - Gurugram Sec. 49
Exp - 2+ years
Working Days - 5
Role Overview
We are looking for a highly creative and strategic Senior Copywriter to lead content
development across platforms. This role involves ideation, content strategy, team management,
client interaction, and overseeing the quality of all copy output. The ideal candidate is a strong
storyteller, brand thinker, and mentor who can translate marketing goals into compelling
communication.
Key Responsibilities
Strategy & Ideation
● Develop creative concepts and communication strategies aligned with brand objectives
● Lead brainstorming sessions for campaigns, launches, and always-on content
● Translate briefs into innovative ideas across digital and offline channels
● Ensure consistency in brand voice and messaging
Content Planning & Calendar
● Plan and manage monthly/quarterly content calendars
● Align content with marketing campaigns, seasonal moments, and business goals
● Coordinate with design, marketing, and social teams for execution
Copywriting & Content Development
● Write high-impact copy for digital, social media, websites, ads, emailers, and campaigns
● Adapt tone and messaging for different platforms and audiences
● Ensure clarity, creativity, and conversion focus in all communicationTeam Leadership & Oversight
● Manage and mentor junior copywriters/content creators
● Review, edit, and approve copies produced by team members
● Provide constructive feedback to improve writing quality and creativity
● Maintain workflow efficiency and ensure deadlines are met
Client Handling
● Participate in client meetings to understand requirements and present ideas
● Translate client briefs into actionable creative directions
● Incorporate feedback while maintaining creative integrity
● Build strong client relationships through proactive communication
Required Skills & Qualifications
● Proven experience as a Copywriter/Senior Copywriter (typically 4–8+ years)
● Strong portfolio showcasing campaigns and multi-platform work
● Excellent writing, editing, and proofreading skills
● Strategic thinking and concept development ability
● Team management experience
● Ability to handle multiple projects in a fast-paced environment
● Strong presentation and communication skills
Preferred Skills
● Experience in advertising/marketing agencies or brand teams
● Understanding of digital marketing, SEO, and social media trends
● Ability to collaborate cross-functionally with design and marketing teams.
Click on Apply to know more.