Paid Media (Facebook Ads)

This Requires You To

Work on scaling the paid media/internal delivery efforts of the company. Work at this position would include:

Seamless execution of large scale Facebook ads performance campaigns.

Strong analytical background and direct experience in performance marketing delivery across other channels including google, programmatic etc

Identifying trends in data and adapting based on that

Coming up with innovate ways to run paid campaigns

Have in-depth knowledge of Facebook ads platform and be a hands-on marketer having large scale campaigns for gaming and e-commerce vertical including A/B testing ads.

Having a good grasp of English and a thorough understanding of web/app based

businesses and knowledge of MS Excel would be a plus.

Additionally, if you have excellent reasoning and data analysis skills then you

would be a person of interest.

Experience in the same role (3 years minimum)

Role & Responsibility

Executing marketing campaigns through Facebook ads platforms for gaming and e-commerce clients and deliver high ROAS

Optimizing the channel to deliver the best ROI while ensuring targets are met.

Ensure process improvements pro-actively and improve operational efficiency

Periodic reporting to management on the performance of campaigns

Gathering insights into campaigns and consumer behavior and implementing the

learnings

Partner with marketing manager to ensure that different campaigns are being

executed

Developing and executing new and innovative strategies for consumer

acquisition.

Continuous experiment and run A/B Testing on campaigns, messaging and

targeting to improve ROI.

Job Features Job Category Paid Campaign Management