H-KEY
Website:
hkey.in
Job details:
Company Description HKEY.In is one of India’s leading digital real estate platforms, providing a comprehensive portal for buying residential, commercial, and luxury properties, with a strong focus on the Gurugram market. The company’s mission is to help people smoothly secure keys to their dream homes, offices, shops, villas, apartments, and penthouses. HKEY.In combines a robust online property search experience with professional consulting support, enabling buyers to submit their requirements and receive tailored guidance from experienced real estate consultants. In addition to property listings and consultancy, the platform offers news and updates on the real estate sector, helping users stay informed about market trends and opportunities.
Role Description This is a full-time, on-site Content Writer – Real Estate role based in Gurgaon. The Content Writer will develop clear, engaging, and SEO-friendly content for property listings, website pages, blogs, marketing campaigns, and social media, with a focus on residential, commercial, and luxury real estate. Daily responsibilities include researching market trends and local property information, drafting and editing copy that accurately reflects property features, and collaborating with marketing, sales, and consulting teams to ensure consistent messaging. The role also involves optimizing content for digital platforms, maintaining an editorial calendar, and updating existing content to improve clarity, accuracy, and user engagement.
Qualifications
- Strong writing and editing skills, with the ability to create clear, concise, and engaging content tailored to real estate audiences.
- Experience in web content writing and SEO best practices for websites, blogs, and social media.
- Ability to conduct thorough research on properties, neighborhoods, and market trends, and translate findings into accessible content.
- Basic understanding of digital marketing principles, including content marketing and audience targeting.
- Familiarity with the real estate sector, especially residential and commercial properties in Gurugram, is highly beneficial.
- Proficiency in tools such as word processing software and content management systems; experience with analytics tools is a plus.
- Strong attention to detail, time management, and organizational skills, with the ability to meet deadlines in a fast-paced environment.
- Bachelor’s degree in Journalism, Communications, English, Marketing, or a related field, or equivalent practical experience.
- Ability to work collaboratively with cross-functional teams and communicate effectively in English; knowledge of Hindi or other regional languages is an advantage.
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