Website:
proxsoft.co
Job details:
We’re Hiring: Senior Content Writer (Mumbai | Hybrid)
📍 Location: Mumbai (Hybrid)
🕒 Experience: 2–3 Years
About the Role:-
We are looking for a creative and detail-oriented Content Writer who can craft compelling, SEO-driven, and audience-focused content across multiple platforms. The ideal candidate should be passionate about storytelling, understand content strategy, and know how to use AI tools effectively to enhance productivity and quality.
Key Responsibilities
Core Writing & Content Creation
- Create high-quality, engaging, and original content
- Write SEO-friendly blogs, articles, and website content
- Develop social media content aligned with brand voice
- Adapt writing style based on target audience and platform
- Ensure strong grammar, tone, and storytelling techniques
Content Strategy & Planning
- Plan and execute content calendars aligned with business goals
- Develop pillar content and topic clusters
- Understand user journey and create content that drives conversions
- Conduct competitor analysis and identify content gaps
SEO & Optimization
- Produce SEO-optimized content using relevant keywords
- Ensure content is structured for readability and ranking
- Write humanized, user-first content (not robotic or keyword-stuffed)
AI & Tools Utilization
- Leverage AI tools for research, ideation, and optimization
- Maintain a balance between AI efficiency and human creativity
Required Skills & Qualifications
- 2–3 years of proven experience in content writing
- Strong command over English grammar and communication
- Experience in website content, blogs, and social media writing
- Knowledge of SEO principles and content marketing strategies
- Ability to work independently and meet deadlines
- Creative thinking with a strategic mindset
Good to Have
- Experience with tools like Google Analytics, SEMrush, Ahrefs
- Understanding of conversion-focused copywriting
- Basic knowledge of branding and digital marketing
Why Join Us?
- Opportunity to work on diverse and exciting projects
- Creative freedom and growth-oriented environment
- Exposure to strategy + execution both
Click on Apply to know more.